USING SUPER BOWL ADS IN THE CLASSROOM
©2006 Frank Baker, Media Educator
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The Super Bowl Basics
| 2026 | 2025 | 2024 | 2023 | 2022 | 2021 | |
| Who played ? |
Kansas City Chiefs vs Philadelphia Eagles |
Kansas City Chiefs vs San Francisco 49ers |
Philadelphia Eagles vs Kansas City Chiefs |
Cincinnati Bengals vs. Los Angeles Rams |
Tampa Bay Bucs vs Kansas City Chiefs |
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| Where was the game played? |
Levi Stadium, Santa Clara CA |
Caesars Superdome, New Orleans LA |
Allegiant Stadium Las Vegas NV |
State Farm Stadium Glendale AZ |
SoFi Stadium Inglewood, CA |
Raymond James Stadium Tampa, FL |
| When? | Sunday February 6, 2026 |
Sunday February 9 2025 |
Sunday February 11 2024 |
Sunday Feb 12 2023 |
Sunday Feb 13 2022 |
Sunday Feb 7 2021 |
| Kickoff time | Approx 6:30pm ET |
Approx 6:30pm ET |
approx 6:30pm ET |
approx 6:30pm ET | approx 6:40pm ET | approx 6:30pm ET |
| US TV Network | NBC/ Peacock |
FOX, FOX Deportes, Telemundo, Tubi |
CBS Nickelodeon Paramount+ Univision |
FOX | NBC | CBS |
| Cost of one 30-second ad? | $8 million | $7-$8 million | ~$7 million | ~$7 million | ~$6.0-7.0 million | $5.6 million |
| Who bought ad time in the game? |
List of ad buyers |
See list of ad buyers |
See our list of ad buyers |
Who’s Buying? | Who’s Buying Ads? | |
| What was the total size of the US TV audience? |
126 million (a record) |
123.4 million |
113 million | 112.3 million | 96.4 million |
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