{"id":8976,"date":"2014-06-08T06:44:11","date_gmt":"2014-06-08T10:44:11","guid":{"rendered":"https:\/\/www.frankwbaker.com\/mlc\/lof_marketing\/"},"modified":"2023-12-07T10:07:25","modified_gmt":"2023-12-07T15:07:25","slug":"language-of-film-marketing","status":"publish","type":"post","link":"https:\/\/www.frankwbaker.com\/mlc\/language-of-film-marketing\/","title":{"rendered":"Language of Film: Marketing"},"content":{"rendered":"<p>See also<strong>: <a href=\"https:\/\/www.frankwbaker.com\/mlc\/language-of-film-business\">Business<\/a>; <a href=\"https:\/\/www.frankwbaker.com\/mlc\/for-your-consideration\/\">For Your Consideration Ads<\/a><\/strong><\/p>\n<p>Timely news:<\/p>\n<p><a href=\"https:\/\/www.youtube.com\/watch?v=f9okQEB-Ovw\">10 Best Movie Marketing Campaigns<\/a>(video)<br \/>\n<a href=\"https:\/\/www.nytimes.com\/2018\/05\/26\/business\/trailers-movie-award.html\">Golden Trailer Awards<\/a><a href=\"http:\/\/variety.com\/2017\/film\/news\/wonder-woman-oscars-patty-jenkins-gal-gadot-comic-book-1202509132\/\"><br \/>\nWarner Bros Wonder Woman Campaign Plans<\/a><a href=\"http:\/\/www.btlnews.com\/awards\/nominations-announced-54th-annual-icg-publicists-awards-luncheon\/\"><br \/>\nICG Publicists Awards<\/a><br \/>\n<a href=\"http:\/\/www.cbc.ca\/news\/arts\/film-ads-oscars-1.3387370\">How Ads Attempt To Sway Oscar Voters<\/a><br \/>\n<a href=\"http:\/\/www.ign.com\/articles\/2015\/12\/10\/ign-readers-pick-the-top-100-movie-posters\">What Is the Top Movie Poster Ever?<\/a><br \/>\n<a href=\"http:\/\/www.wired.com\/2014\/05\/movie-posters-animated-gifs\/\">Movie Posters As Mesmerizing GIFs<\/a><br \/>\n<a href=\"http:\/\/www.vanityfair.com\/hollywood\/2014\/03\/best-graphic-movie-posters-all-time\">The Best Graphic Movie Posters of All Time<\/a><br \/>\n<a href=\"http:\/\/www.economist.com\/news\/business\/21591881-business-tinseltown-unpredictable-it-was-30-years-ago-even-now-nobody-knows\">Even Now, Nobody Knows Anything<\/a><br \/>\n<a href=\"http:\/\/www.forbes.com\/sites\/alanmcglade\/2013\/12\/27\/cracking-the-code-for-film-marketing\/\">Cracking The Code For Film Marketing<\/a><br \/>\n<a href=\"http:\/\/www.hollywoodreporter.com\/race\/oscar-campaigning-101-5-ways-659593\">Oscar Campaigning 101: 5 Ways Contenders Are Getting Attention<\/a><br \/>\n<a href=\"http:\/\/filmmakeriq.com\/2013\/12\/marketing-your-movie-to-oscar-gold\/\">Marketing Your Movie To Oscar Gold<\/a><br \/>\n<a href=\"http:\/\/variety.com\/2013\/biz\/news\/lionsgates-tim-palen-crafts-stylish-universe-for-hunger-games-catching-fire-1200772931\/\">Marketing Hunger Games<\/a>: Catching Fire<br \/>\n<a href=\"http:\/\/searchenginewatch.com\/article\/2301346\/How-Facebook-Ads-Help-Deliver-Big-ROI-for-Magnolia-Pictures\">Using Facebook to Create Buzz; Drive Audiences to The Movies<\/a><br \/>\n<a href=\"http:\/\/www.flickr.com\/photos\/65429514@N02\/8222198634\/\">The Power of Crowds: Social Sentiment &amp; The Future Of Movies<\/a><br \/>\n<a title=\"Read The Evolution of Movie Poster Colors Throughout Film History\" href=\"http:\/\/www.slashfilm.com\/movie-poster-colors-history\/\" rel=\"bookmark\">The Evolution of Movie Poster Colors Throughout Film History<\/a><br \/>\n<a href=\"http:\/\/www.latimes.com\/entertainment\/news\/la-et-classic-hollywood-20120611,0,7164280.story\">Classic Hollywood: Posters that make you feel you &#8216;Gotta Dance!&#8217;<\/a><br \/>\n<a href=\"http:\/\/www.digitalartsonline.co.uk\/features\/?featureId=3357056\">\u00a0<\/a><a href=\"http:\/\/www.digitalartsonline.co.uk\/features\/?featureId=3357056\">How top studios create their best movie posters for Hollywood and indie films<\/a><\/p>\n<p><strong>\u00a0Recommended resources:<\/strong><br \/>\n<a href=\"http:\/\/www.cbc.ca\/ageofpersuasion\/episode\/season-5\/2011\/02\/26\/season-five-aop-goes-to-the-movies-1\/\">Age of Persuasion Goes To The Movies<\/a> (CBC Radio)<br \/>\nAll About <a href=\"http:\/\/www.frankwbaker.com\/movie_trailers_as_persuasion.htm\">Movie Trailers <\/a><br \/>\n<a href=\"http:\/\/www.classzone.com\/books\/lnetwork_gr09\/page_build.cfm?content=analyz_media_pt1&amp;ch=29\">ANALYZING MEDIA: Movie Posters<\/a><br \/>\n<a href=\"http:\/\/bighugelabs.com\/poster.php\">Create Your Own Movie Poster<\/a><br \/>\n<a href=\"http:\/\/film.edusites.co.uk\/category\/c\/film-poster-analysis\/\">Deconstructing Film Posters<\/a><br \/>\n<a href=\"http:\/\/www.adweek.com\/adfreak\/infographic-designing-perfect-blockbuster-movie-poster-138209\">Designing the Perfect Blockbuster Movie Poster<\/a> (infographic)<br \/>\n<a href=\"http:\/\/cjpowersonline.com\/2013\/04\/24\/7-elements-of-a-great-movie-poster-design\/\">Elements of a Great Movie Poster Design<\/a><br \/>\n<a href=\"http:\/\/www.film.com\/photos\/every-saul-bass-movie-poster-gallery\">Every Film Poster Saul Bass Ever Made<\/a><br \/>\n<a href=\"http:\/\/preproduction.4filmmaking.com\/marketing-buzz2.html\">Film Marketing Buzz<\/a><br \/>\n<a href=\"http:\/\/www.bbc.co.uk\/news\/entertainment-arts-15558445\">Films Marketed with viral movie campaigns<\/a> (BBC)<br \/>\n<a href=\"http:\/\/www.frankwbaker.com\/for_your_consideration.htm\">For Your Consideration<\/a>: Marketing &amp; Advertising During Awards Time<br \/>\n<a href=\"http:\/\/www.mothering.com\/violent-pg-13-movies\">FTC Confirms Violent PG-13 Movies Intentionally Marketed to Young<\/a><br \/>\n<a href=\"http:\/\/www.funnyordie.com\/videos\/47d8df4123\/movie-poster-floating-heads-from-fod-team-and-brian-huskey\">Gavin Berliner: Designer of Movie Posters<\/a><br \/>\n<a href=\"http:\/\/beacon.wharton.upenn.edu\/kendallwhitehouse\/2008\/06\/generating-buzz-and-profits-for-indie-films\/\">Generating Buzz and Profits for Independent Films<\/a><br \/>\n<a href=\"http:\/\/vimeo.com\/89871912\">History of the Movie Trailer<\/a><br \/>\n<a href=\"http:\/\/themovieblog.com\/2009\/01\/how-movies-are-marketed\">How Movies are Marketed<\/a> -The Movie Blog<br \/>\n<a href=\"http:\/\/entertainment.howstuffworks.com\/movie-marketing.htm\">How Movie Marketing Works<\/a> (How Stuff Works)<br \/>\n<a href=\"http:\/\/blog.alexlikesdesign.com\/post\/18610766597\/on-movie-posters-movie-posters-catch-a-lot-of??\">How Studio Movie Posters Are Created<\/a><br \/>\n<a href=\"http:\/\/filmmakermagazine.com\/37093-first-impressions\/\">How to Edit a Movie Trailer<br \/>\n<\/a><a href=\"http:\/\/candifilm14.blogspot.com\/2014_10_01_archive.html\">What is a marketing campaign<\/a>: Case study\/Gravity<\/p>\n<p><strong>Recommended App<\/strong><\/p>\n<table id=\"table2\" border=\"1\" width=\"61%\">\n<tbody>\n<tr>\n<td width=\"280\">\n<p align=\"center\"><img decoding=\"async\" src=\"http:\/\/www.frankwbaker.com\/lof_ma4.jpg\" alt=\"\" width=\"320\" height=\"205\" border=\"0\" \/><\/p>\n<\/td>\n<td><a href=\"http:\/\/itunes.apple.com\/us\/app\/inaworld...drama\/id360256785?mt=8\">InAWorld\u00a0<\/a>where you can be the star of your own movie trailers&#8230; InAWorld\u2026Drama is a fun app that lets you create and star in your very own movie trailers. It&#8217;s a combination of Mad Libs meets the movies that&#8217;s very entertaining and surprisingly addictive.<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p><strong>\u00a0Lesson Plans:<\/strong><br \/>\n<a href=\"http:\/\/www.frankwbaker.com\/analyzing_and_creating_movie_posters.htm\">Analyzing &amp; Creating Movie Marketing Posters<\/a><br \/>\n<a href=\"http:\/\/www.media-awareness.ca\/english\/resources\/educational\/lessons\/secondary\/movies\/blockbuster_movie.cfm\">The Blockbuster Movie<\/a><br \/>\n<a href=\"http:\/\/www.eworkshop.on.ca\/edu\/resources\/guides\/Guide_Lit_456_Vol_7_Media_Literacy.pdf\">Deconstructing Movie Ads<\/a> (starts on page 53)<br \/>\n<a href=\"http:\/\/www.eworkshop.on.ca\/edu\/resources\/guides\/Guide_Lit_456_Vol_7_Media_Literacy.pdf\">Designing A Movie Poster<\/a> (starts on page 100)<br \/>\n<a href=\"https:\/\/www.intofilm.org\/resources\/4859\/film-poster-template-v05.pdf\">Design A Film Poster-Template<\/a> (IntoFilm)<br \/>\n<a href=\"http:\/\/www.aml.ca\/resources\/item.php?articleID=322\">Film Adaptation of a Novel<\/a>: Creating the Movie Poster<br \/>\n<a href=\"http:\/\/www.fisfilmproject.ie\/wp-content\/uploads\/2013\/06\/lesson12.pdf\">Film Marketing &amp; Publicity <\/a>(Fis)<br \/>\n<a href=\"http:\/\/files.solution-tree.com\/pdfs\/Reproducibles_MLD\/netbookglogstermovieposterlessonplan.pdf\">Glogster Movie Poster<\/a><br \/>\n<a href=\"http:\/\/www.ehow.com\/how_6743735_create-film-poster.html\">How to Create A Film Poster<\/a> (eHow)<br \/>\n<a href=\"http:\/\/en.wikiversity.org\/wiki\/Lesson:Making_the_Props\">Making The Movie Poster<\/a><br \/>\n<a href=\"http:\/\/www.filmeducation.org\/teachingtrailers\/secondary\/make_a_trailer\/\">Making Trailers<\/a> (Film Education)<br \/>\n<a href=\"http:\/\/www.carla.umn.edu\/articulation\/polia\/pdf_files\/marketamovie.pdf\">Market A Movie<\/a><br \/>\n<a href=\"https:\/\/sites.google.com\/site\/movieposteranalysis\/process\">Movie Poster Analysis<\/a><br \/>\n<a href=\"http:\/\/artisalanguageofseeing.blogspot.com\/2009\/04\/content-below-was-adapted-from-lesson.html\">Movie Poster Studies<\/a><br \/>\n<a href=\"http:\/\/teachers.yale.edu\/curriculum\/search\/viewer.php?id=initiative_09.01.10_u\">Movie Posters<\/a>: Capturing the Essence of a Story<br \/>\n<a href=\"https:\/\/www.intofilm.org\/resources\/3059\/film-poster-analysis-v04.pdf\">What Makes A Good Film Poster<\/a> (IntoFilm)<\/p>\n<p><a href=\"http:\/\/www.mediaknowall.com\/gcse\/bbustermovies\/movies.php?pageID=market\">Media Studies Movie Marketing<\/a><br \/>\n<a href=\"http:\/\/laughingsquid.com\/mosaics-of-movie-poster-cliches\/\">Mosaic of Movie Poster Cliches<\/a><br \/>\n<a href=\"http:\/\/www.frankwbaker.com\/moviemarketing.htm\">Movie Marketing: To Kill A Mockingbird<\/a><br \/>\n<a href=\"http:\/\/adage.com\/article\/madisonvine-news\/movie-marketing-create-buzz-time-twitter\/145217\/\">Movie Marketing: Trying to Create Buzz in Time of Twitter <\/a><br \/>\n<a href=\"http:\/\/web.archive.org\/web\/20101231235121\/http:\/www.moviemarketingmadness.com\/blog\/\">Movie Madness Marketing Blog<\/a><br \/>\n<a href=\"http:\/\/www.bighugelabs.com\/poster.php\">Movie Poster Creator<\/a><br \/>\n<a href=\"http:\/\/www.movieviral.com\/\">MovieViral.com<\/a><br \/>\n<a href=\"http:\/\/www.politicalgraphics.org\/exhibitions\/31reel_real.html\">Reel to Real: A Political Reflection of Hollywood Film Posters<\/a><br \/>\n<a href=\"http:\/\/lessonbucket.com\/representation\/representations-of-gender-in-movie-posters\/\">Representation of Gender In Movie Posters<\/a><br \/>\n<a href=\"http:\/\/www.filmeducation.org\/teachingtrailers\/\">Teaching Trailers<\/a> (Film Education)<br \/>\n<a href=\"http:\/\/www.frankwbaker.com\/movie_trailers_as_persuasion.htm\">Trailers As Persuasive Texts<\/a><br \/>\n<a href=\"http:\/\/www.film.com\/movies\/the-art-house-why-good-movie-posters-matter-2013-in-review\">Why Good Posters Matter<\/a><\/p>\n<p><strong>\u00a0Recommended texts:<br \/>\n<\/strong><\/p>\n<table style=\"height: 32px;\" width=\"475\">\n<tbody>\n<tr>\n<td style=\"text-align: center;\"><strong><img decoding=\"async\" id=\"rg_hi0\" class=\" aligncenter\" src=\"https:\/\/encrypted-tbn2.google.com\/images?q=tbn:ANd9GcSmd4ZKvdAAIKWjcRWkOe1zCeMbRpFhM-PnMnuAPyhlEsL1-yUHLA\" alt=\"\" width=\"167\" height=\"252\" data-width=\"183\" data-height=\"276\" \/><\/strong><\/td>\n<td style=\"text-align: center;\"><strong><img decoding=\"async\" id=\"rg_hi\" class=\" aligncenter\" src=\"https:\/\/encrypted-tbn2.google.com\/images?q=tbn:ANd9GcSA5dvRFAFv1YNMOJuyvpQHnmSJ-qbbUMAmW-JdosalFbc0bdHl0Q\" alt=\"\" width=\"163\" height=\"245\" data-width=\"183\" data-height=\"275\" \/><\/strong><\/td>\n<td style=\"text-align: center;\"><img decoding=\"async\" class=\" aligncenter\" src=\"http:\/\/www1.alibris-static.com\/isbn\/9780941188050.gif\" alt=\"Film &amp; Video Marketing\" width=\"162\" height=\"250\" align=\"top\" border=\"0\" \/><\/td>\n<td style=\"text-align: center;\"><img decoding=\"async\" class=\" aligncenter\" src=\"http:\/\/www.frankwbaker.com\/marketing.jpg\" alt=\"\" width=\"172\" height=\"259\" border=\"0\" \/><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n","protected":false},"excerpt":{"rendered":"<p>See also: Business; For Your Consideration Ads Timely news: 10&#8230;<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","_seopress_robots_follow":"","_seopress_robots_imageindex":"","_seopress_robots_snippet":"","_seopress_robots_primary_cat":"","_seopress_robots_breadcrumbs":"","_seopress_robots_freeze_modified_date":"","_seopress_robots_custom_modified_date":"","_seopress_robots_canonical":"","_seopress_social_fb_title":"","_seopress_social_fb_desc":"","_seopress_social_fb_img":"","_seopress_social_fb_img_attachment_id":0,"_seopress_social_fb_img_width":0,"_seopress_social_fb_img_height":0,"_seopress_social_twitter_title":"","_seopress_social_twitter_desc":"","_seopress_social_twitter_img":"","_seopress_social_twitter_img_attachment_id":0,"_seopress_social_twitter_img_width":0,"_seopress_social_twitter_img_height":0,"_seopress_redirections_value":"","_seopress_redirections_enabled":"","_seopress_redirections_enabled_regex":"","_seopress_redirections_logged_status":"","_seopress_redirections_param":"","_seopress_redirections_type":301,"_seopress_analysis_target_kw":"","footnotes":""},"categories":[166],"tags":[],"class_list":["post-8976","post","type-post","status-publish","format-standard","category-language-of-film"],"_links":{"self":[{"href":"https:\/\/www.frankwbaker.com\/mlc\/wp-json\/wp\/v2\/posts\/8976","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.frankwbaker.com\/mlc\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.frankwbaker.com\/mlc\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.frankwbaker.com\/mlc\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.frankwbaker.com\/mlc\/wp-json\/wp\/v2\/comments?post=8976"}],"version-history":[{"count":4,"href":"https:\/\/www.frankwbaker.com\/mlc\/wp-json\/wp\/v2\/posts\/8976\/revisions"}],"predecessor-version":[{"id":26164,"href":"https:\/\/www.frankwbaker.com\/mlc\/wp-json\/wp\/v2\/posts\/8976\/revisions\/26164"}],"wp:attachment":[{"href":"https:\/\/www.frankwbaker.com\/mlc\/wp-json\/wp\/v2\/media?parent=8976"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.frankwbaker.com\/mlc\/wp-json\/wp\/v2\/categories?post=8976"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.frankwbaker.com\/mlc\/wp-json\/wp\/v2\/tags?post=8976"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}