{"id":20035,"date":"2017-07-03T13:25:38","date_gmt":"2017-07-03T17:25:38","guid":{"rendered":"https:\/\/www.frankwbaker.com\/mlc\/?page_id=20035"},"modified":"2023-12-07T10:02:36","modified_gmt":"2023-12-07T15:02:36","slug":"close-reading-chapter-lessons","status":"publish","type":"post","link":"https:\/\/www.frankwbaker.com\/mlc\/close-reading-chapter-lessons\/","title":{"rendered":"Close Reading: Chapter- Lessons"},"content":{"rendered":"<p>The content for the book\u00a0\u00a0<em><a href=\"https:\/\/www.frankwbaker.com\/mlc\/close-reading-media-book\/\">&#8220;Close Reading The Media&#8221;<\/a><\/em>\u00a0resulted from my authoring a monthly column, now blog, for <a href=\"http:\/\/www.middleweb.com\">Middleweb.com<\/a>.<br \/>\n(A big thanks goes to my editors John Norton and Susan Curtis, as well as my Routledge editor Lauren Davis.) For those who may have just discovered\u00a0this resource\u00a0and don&#8217;t already know, I maintain the <a href=\"http:\/\/www.closereadingthemedia.org\"><em>Close Reading The Media<\/em><\/a> web site as well as <a href=\"http:\/\/www.frankwbaker.com\"><em>The Media Literacy Clearinghouse<\/em><\/a> web site. \u00a0In addition, I conduct professional development at schools, districts and conferences. <a href=\"mailto:fbaker1346@gmail.com\">Contact me<\/a> for details. \u00a0Follow me <a href=\"https:\/\/www.facebook.com\/medialitman\">on Facebook<\/a> and on Twitter: @fbaker<\/p>\n<table style=\"height: 402px; width: 1020px;\">\n<tbody>\n<tr>\n<td style=\"width: 110px; text-align: center;\"><strong>Chapter<\/strong><\/td>\n<td style=\"width: 158px; text-align: center;\"><strong>Month<\/strong><\/td>\n<td style=\"width: 489px;\"><strong>Lessons\u00a0<\/strong><\/td>\n<td style=\"width: 241px; text-align: center;\"><strong>Big Ideas<\/strong><\/td>\n<\/tr>\n<tr>\n<td style=\"width: 110px; text-align: center;\">1<\/td>\n<td style=\"width: 158px; text-align: center;\">August<\/td>\n<td style=\"width: 489px;\">Lesson 1\u00a0Exploring Media Literacy<br \/>\nLesson 2\u00a0Close Reading<br \/>\nLesson 3\u00a0 What&#8217;s Missing?<\/td>\n<td style=\"width: 241px;\">\u00a0media literacy concepts;<a href=\"https:\/\/www.frankwbaker.com\/mlc\/close-reading-of-media-texts\/\"> close reading media texts;<\/a> omissions<\/td>\n<\/tr>\n<tr>\n<td style=\"width: 110px; text-align: center;\">2<\/td>\n<td style=\"width: 158px; text-align: center;\">September<\/td>\n<td style=\"width: 489px;\">Lesson 4\u00a0 TV Advertising<br \/>\nLesson 5\u00a0 Political Ads<br \/>\nLesson 6\u00a0 Truth vs Propaganda<\/td>\n<td style=\"width: 241px;\">\u00a0<a href=\"https:\/\/www.frankwbaker.com\/mlc\/advertising\/\">ads<\/a>; <a href=\"https:\/\/www.frankwbaker.com\/mlc\/media-politics\/\">politics\/media<\/a>; <a href=\"https:\/\/www.frankwbaker.com\/mlc\/propaganda\/\">propaganda<\/a><\/td>\n<\/tr>\n<tr>\n<td style=\"width: 110px; text-align: center;\">3<\/td>\n<td style=\"width: 158px; text-align: center;\">October<\/td>\n<td style=\"width: 489px;\">Lesson 7\u00a0\u00a0Media Literacy Week<br \/>\nLesson 8\u00a0 Analyzing\u00a0Political Debates<br \/>\nLesson 9\u00a0 Detecting Fake News<\/td>\n<td style=\"width: 241px;\">\u00a0political debates; <a href=\"https:\/\/www.frankwbaker.com\/mlc\/fake-news-recommendations\/\">fake news<\/a><\/td>\n<\/tr>\n<tr>\n<td style=\"width: 110px; text-align: center;\">4<\/td>\n<td style=\"width: 158px; text-align: center;\">November<\/td>\n<td style=\"width: 489px;\">Lesson 10\u00a0Examining Holiday Toy Ads<br \/>\nLesson 11 Looking Beyond\u00a0Toy Ads<\/td>\n<td style=\"width: 241px;\"><a href=\"https:\/\/www.frankwbaker.com\/mlc\/toys\/\">\u00a0toy advertising\/marketing<\/a><\/td>\n<\/tr>\n<tr>\n<td style=\"width: 110px; text-align: center;\">5<\/td>\n<td style=\"width: 158px; text-align: center;\">December<\/td>\n<td style=\"width: 489px;\">Lesson 12\u00a0\u00a0Studying Parody<br \/>\nLesson 13\u00a0 Big Media&#8217;s Influence on News<\/td>\n<td style=\"width: 241px;\">\u00a0<a href=\"https:\/\/www.frankwbaker.com\/mlc\/parody-satire\/\">parody<\/a>; big media<\/td>\n<\/tr>\n<tr>\n<td style=\"width: 110px; text-align: center;\">6<\/td>\n<td style=\"width: 158px; text-align: center;\">January<\/td>\n<td style=\"width: 489px;\">Lesson 14\u00a0Super Bowl Ads<br \/>\nLesson 15\u00a0The Diet Ad Explosion<br \/>\nLesson 16\u00a0 Black History Gordon Parks<br \/>\nLesson 17\u00a0\u00a0Civil Rights Photographs<\/td>\n<td style=\"width: 241px;\"><a href=\"https:\/\/www.frankwbaker.com\/mlc\/super-bowl-ads\/\">\u00a0super bowl ads<\/a>; <a href=\"https:\/\/www.frankwbaker.com\/mlc\/advertising-diet\/\">diet ads<\/a>;<br \/>\n<a href=\"https:\/\/www.frankwbaker.com\/mlc\/visual-literacy\/\">visual literacy<\/a>; civil rights images<\/td>\n<\/tr>\n<tr>\n<td style=\"width: 110px; text-align: center;\">7<\/td>\n<td style=\"width: 158px; text-align: center;\">February<\/td>\n<td style=\"width: 489px;\">Lesson 18\u00a0\u00a0Academy Awards<br \/>\nLesson 19\u00a0 Exploring the Language of Film<br \/>\nLesson 20 Symbols of Costume Design<\/td>\n<td style=\"width: 241px;\">\u00a0Oscars;<a href=\"https:\/\/www.frankwbaker.com\/mlc\/language-of-film\/\"> language of film<\/a>; costume design<\/td>\n<\/tr>\n<tr>\n<td style=\"width: 110px; text-align: center;\">8<\/td>\n<td style=\"width: 158px; text-align: center;\">March<\/td>\n<td style=\"width: 489px;\">Lesson 21\u00a0\u00a0Hollywood vs History<br \/>\nLesson 22\u00a0 Analyzing Media Through Docudramas<br \/>\nLesson 23\u00a0 Emotional Appeals in Media<\/td>\n<td style=\"width: 241px;\">\u00a0motion pictures; emotion in media<\/td>\n<\/tr>\n<tr>\n<td style=\"width: 110px; text-align: center;\">9<\/td>\n<td style=\"width: 158px; text-align: center;\">April<\/td>\n<td style=\"width: 489px;\">Lesson 24\u00a0 Examining\u00a0Product Placement<br \/>\nLesson 25\u00a0 \u00a0Noticing The Power of Branding<\/td>\n<td style=\"width: 241px;\">\u00a0<a href=\"https:\/\/www.frankwbaker.com\/mlc\/product-placement\/\">product placement<\/a>; branding<\/td>\n<\/tr>\n<tr>\n<td style=\"width: 110px; text-align: center;\">10<\/td>\n<td style=\"width: 158px; text-align: center;\">May<\/td>\n<td style=\"width: 489px;\">Lesson 26\u00a0 Media Messages in Magazines<br \/>\nLesson 27\u00a0 Interpreting Iconic News Images<br \/>\nLesson 28\u00a0Role of Celebrity in Raising Awareness<\/td>\n<td style=\"width: 241px;\">\u00a0<a href=\"https:\/\/www.frankwbaker.com\/mlc\/magazines\/\">magazines<\/a>; <a href=\"https:\/\/www.frankwbaker.com\/mlc\/news-journalism\/\">news<\/a>; <a href=\"https:\/\/www.frankwbaker.com\/mlc\/visual-literacy\/\">visual literacy<\/a><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The content for the book&nbsp;&nbsp;&ldquo;Close Reading The Media&rdquo;&nbsp;resulted from my&#8230;<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_seopress_robots_primary_cat":"","_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","footnotes":""},"categories":[],"tags":[],"class_list":["post-20035","post","type-post","status-publish","format-standard"],"_links":{"self":[{"href":"https:\/\/www.frankwbaker.com\/mlc\/wp-json\/wp\/v2\/posts\/20035","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.frankwbaker.com\/mlc\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.frankwbaker.com\/mlc\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.frankwbaker.com\/mlc\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.frankwbaker.com\/mlc\/wp-json\/wp\/v2\/comments?post=20035"}],"version-history":[{"count":1,"href":"https:\/\/www.frankwbaker.com\/mlc\/wp-json\/wp\/v2\/posts\/20035\/revisions"}],"predecessor-version":[{"id":36489,"href":"https:\/\/www.frankwbaker.com\/mlc\/wp-json\/wp\/v2\/posts\/20035\/revisions\/36489"}],"wp:attachment":[{"href":"https:\/\/www.frankwbaker.com\/mlc\/wp-json\/wp\/v2\/media?parent=20035"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.frankwbaker.com\/mlc\/wp-json\/wp\/v2\/categories?post=20035"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.frankwbaker.com\/mlc\/wp-json\/wp\/v2\/tags?post=20035"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}