{"id":15081,"date":"2015-01-29T06:46:47","date_gmt":"2015-01-29T11:46:47","guid":{"rendered":"https:\/\/www.frankwbaker.com\/mlc\/?page_id=15081"},"modified":"2023-12-07T10:02:32","modified_gmt":"2023-12-07T15:02:32","slug":"advertising-credit-cards","status":"publish","type":"post","link":"https:\/\/www.frankwbaker.com\/mlc\/advertising-credit-cards\/","title":{"rendered":"Advertising: Credit Cards"},"content":{"rendered":"<table border=\"0\" width=\"566\" cellspacing=\"5\" cellpadding=\"5\">\n<tbody>\n<tr>\n<td align=\"middle\" width=\"542\">\n<table border=\"1\" width=\"100%\">\n<tbody>\n<tr>\n<td bgcolor=\"#FFFF00\" width=\"33%\">\n<p align=\"center\"><img decoding=\"async\" src=\"http:\/\/www.frankwbaker.com\/advert2.gif\" alt=\"\" width=\"150\" height=\"153\" border=\"0\" \/><\/p>\n<\/td>\n<td bgcolor=\"#FFFF00\" width=\"33%\">\n<p align=\"center\">FINANCIAL LITERACY:<\/p>\n<p>Credit Cards<br \/>\n&amp;<br \/>\nMedia Literacy<\/p>\n<p>written and produced by Frank Baker,<br \/>\nCopyright 2005<\/td>\n<td bgcolor=\"#FFFF00\" width=\"34%\">\n<p align=\"center\"><img decoding=\"async\" src=\"http:\/\/images.google.com\/images?q=tbn:-Z8f0ocdc7QJ:http:\/\/www.fdic.gov\/consumers\/consumer\/news\/images\/cvrartfall02.jpg\" alt=\"\" \/><\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/td>\n<\/tr>\n<tr valign=\"top\">\n<td width=\"542\">\n<p align=\"left\">Important Quotes\/Statistics:<\/p>\n<p>According to American Demographics magazine, by age 21, a young person will have experienced more than 23,000,000 advertising impressions in their short lifetime. By their senior year, the average college student has four credit cards and nearly $3,000 of credit card debt. By age 30, the debt numbers grow by more than 70 percent to $5,200 of high-interest credit card debt. (<a href=\"http:\/\/www.channeloklahoma.com\/money\/9176114\/detail.html\">Source<\/a>)<\/p>\n<p>In 2003, the average credit-card debt of U.S. households with at least one card was $9,205, up from $2,966 in 1990, according to the research firm CardWeb.com<\/p>\n<hr \/>\n<p align=\"left\">INTRODUCTION<\/p>\n<p>This web resource is designed to help educators who wish to<br \/>\nhave their students analyze credit card advertising.<\/p>\n<p>Here you will find a sample of ads and questions for you and your<br \/>\nstudents to begin their examination and study. In addition, the topic<br \/>\nof credit and credit card advertising is one in current event news,<br \/>\nso you will find a number of such articles listed below.<\/p>\n<p>Link to <a title=\"State Standards of Media Literacy\" href=\"https:\/\/www.frankwbaker.com\/mlc\/state-standards\/\">Teaching Standards<br \/>\n<\/a><br \/>\nEducators and students should review the media literacy <a href=\"http:\/\/www1.medialiteracy.com\/downloads\/parents\/corekidsadultspdf.pdf\" target=\"_blank\" rel=\"noopener\">&#8220;core concepts&#8221;\u00a0<\/a><br \/>\nas well as these <a title=\"Concepts: Critical Inquiry About Media Messages\" href=\"https:\/\/www.frankwbaker.com\/mlc\/media-messages\/\">critical thinking questions<\/a> before proceeding.\u00a0<a href=\"http:\/\/www.frankwbaker.com\/mediamessages.htm\" target=\"_blank\" rel=\"noopener\"><br \/>\n<\/a><\/p>\n<p><img decoding=\"async\" src=\"http:\/\/www.frankwbaker.com\/credit3.gif\" alt=\"\" width=\"26\" height=\"29\" border=\"0\" \/> Print\/download these recent news articles about credit cards:<\/p>\n<table border=\"1\" width=\"101%\">\n<tbody>\n<tr>\n<td width=\"100%\">\n<ul>\n<li>\u00a0\u00a0 <span id=\"role_document\"><a id=\"r-2_1118256575\" href=\"http:\/\/www.emediawire.com\/releases\/2007\/7\/emw539958.htm\" target=\"_blank\" rel=\"noopener\">Women Most Likely To Accrue Credit Card Debt<\/a><\/span><\/li>\n<li>\u00a0\u00a0 <a id=\"r-9_1113580795\" href=\"http:\/\/www.iht.com\/articles\/2007\/02\/13\/business\/adco.php\">Visa ads for premium cards swing toward the upscale<\/a><\/li>\n<li>\u00a0\u00a0 <a href=\"http:\/\/www.channeloklahoma.com\/money\/9176114\/detail.html\">Marketing To Kids Hits Bump In Road<\/a><\/li>\n<li>\u00a0\u00a0 <a href=\"http:\/\/www.sacbee.com\/content\/business\/story\/14221228p-15047033c.html\" target=\"_blank\" rel=\"noopener\">New VISA ads offer new take on life<\/a><\/li>\n<li>\u00a0\u00a0 <a href=\"http:\/\/www.usatoday.com\/money\/advertising\/adtrack\/2005-11-13-chase_x.htm\" target=\"_blank\" rel=\"noopener\">Financial-services ads on the rise<\/a><\/li>\n<li>\u00a0\u00a0 <a href=\"https:\/\/www.frankwbaker.com\/mlc\/credit-card-ads-place-renewed-focus-on-security\/\">Credit cards ads renew focus on security<\/a><\/li>\n<li>\u00a0\u00a0 <a href=\"http:\/\/www.frankwbaker.com\/consumer_group_urges_reforms.htm\" target=\"_blank\" rel=\"noopener\">Consumer group urges credit reforms<\/a><\/li>\n<li>\u00a0 <a href=\"http:\/\/www.frankwbaker.com\/too_young_for_credit_cards.htm\" target=\"_blank\" rel=\"noopener\">Too Young For Credit Cards<\/a><\/li>\n<li>\u00a0 <a href=\"http:\/\/www.frankwbaker.com\/creditcards.htm\" target=\"_blank\" rel=\"noopener\">Credit cards are down among teens <\/a>(poll)<\/li>\n<li>\u00a0 <a href=\"http:\/\/www.frankwbaker.com\/generation_owe.htm\" target=\"_blank\" rel=\"noopener\">Generation Owe: Twenty Somethings &amp; Credit<\/a><\/li>\n<li>\u00a0 <a href=\"https:\/\/www.frankwbaker.com\/mlc\/new-credit-card-spots-show-fierce-competition-for-high-end-consumers\/\">New Credit Card Spots Show Fierce Competition for High-End Consumers<\/a><\/li>\n<li>\u00a0 <a href=\"http:\/\/www.sun-sentinel.com\/news\/local\/southflorida\/sfl-cscamjan20,0,7397954.story?coll=sfla-home-headlines\" target=\"_blank\" rel=\"noopener\">Credit card schemes aimed at Hispanics<\/a><\/li>\n<li>\u00a0 <a href=\"http:\/\/www.latimes.com\/business\/custom\/cotown\/la-fi-wrap31.1dec31,1,1630522.story?coll=la-headlines-business-enter\" target=\"_blank\" rel=\"noopener\">Capital One Sued Over its Credit Card Ads<\/a><\/li>\n<li>\u00a0 <a href=\"http:\/\/www.montereyherald.com\/mld\/montereyherald\/business\/9848939.htm\" target=\"_blank\" rel=\"noopener\">Shoppers Turning to Plastic<\/a><\/li>\n<li>\u00a0 <a href=\"https:\/\/www.frankwbaker.com\/mlc\/credit-cards-putting-teens-in-debt\/\">Fashion, Credit Cards Target Teens<\/a><\/li>\n<li>\u00a0 <a href=\"http:\/\/www.csmonitor.com\/2004\/0827\/p09s03-coop.html\" target=\"_blank\" rel=\"noopener\">Big Threat on College Campuses: Credit Cards<\/a><\/li>\n<li>\u00a0 <a href=\"http:\/\/cnnstudentnews.cnn.com\/2001\/fyi\/news\/04\/10\/credit\/index.html\" target=\"_blank\" rel=\"noopener\">Credit Cards: The Big, The Bad and the Ugly<\/a><\/li>\n<li>\u00a0 <a href=\"http:\/\/www.usatoday.com\/money\/perfi\/credit\/2004-08-03-credit-cards_x.htm\" target=\"_blank\" rel=\"noopener\">Firms Aim Prepaid Credit Cards at young consumers<\/a><\/li>\n<li>\u00a0 STICKING IT TO THE ESTABLISHMENT:\u00a0 <a href=\"http:\/\/www.frankwbaker.com\/socialturnabout.htm\" target=\"_blank\" rel=\"noopener\"><br \/>\n<\/a>\u00a0 <a href=\"https:\/\/www.frankwbaker.com\/mlc\/social-turnabout-in-credit-card-advertising\/\">SOCIAL TURNABOUT IN CREDIT CARD ADVERTISING<\/a><\/li>\n<li>\u00a0 <a href=\"http:\/\/www.allworth.com\/Articles\/article08.htm\" target=\"_blank\" rel=\"noopener\">The Subliminal Seductions of Credit Cards<\/a><\/li>\n<\/ul>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p align=\"left\"><a href=\"http:\/\/www.nutritiondata.com\/\" target=\"_blank\" rel=\"noopener\"><br \/>\n<\/a><\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n","protected":false},"excerpt":{"rendered":"<p>FINANCIAL LITERACY: Credit Cards &amp; Media Literacy written and produced&#8230;<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_seopress_robots_primary_cat":"","_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","footnotes":""},"categories":[212],"tags":[],"class_list":{"0":"post-15081","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-credit-cards"},"_links":{"self":[{"href":"https:\/\/www.frankwbaker.com\/mlc\/wp-json\/wp\/v2\/posts\/15081","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.frankwbaker.com\/mlc\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.frankwbaker.com\/mlc\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.frankwbaker.com\/mlc\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.frankwbaker.com\/mlc\/wp-json\/wp\/v2\/comments?post=15081"}],"version-history":[{"count":1,"href":"https:\/\/www.frankwbaker.com\/mlc\/wp-json\/wp\/v2\/posts\/15081\/revisions"}],"predecessor-version":[{"id":36431,"href":"https:\/\/www.frankwbaker.com\/mlc\/wp-json\/wp\/v2\/posts\/15081\/revisions\/36431"}],"wp:attachment":[{"href":"https:\/\/www.frankwbaker.com\/mlc\/wp-json\/wp\/v2\/media?parent=15081"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.frankwbaker.com\/mlc\/wp-json\/wp\/v2\/categories?post=15081"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.frankwbaker.com\/mlc\/wp-json\/wp\/v2\/tags?post=15081"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}