{"id":14748,"date":"2014-12-25T12:08:22","date_gmt":"2014-12-25T17:08:22","guid":{"rendered":"https:\/\/www.frankwbaker.com\/mlc\/?page_id=14748"},"modified":"2023-12-07T10:07:51","modified_gmt":"2023-12-07T15:07:51","slug":"mcrel-production","status":"publish","type":"post","link":"https:\/\/www.frankwbaker.com\/mlc\/mcrel-production\/","title":{"rendered":"McREL: Production"},"content":{"rendered":"

Language Arts<\/b><\/p>\n

Viewing<\/b><\/p>\n

<\/span>Standard 9
\nUses viewing skills and strategies to understand and interpret visual media<\/a><\/b><\/p>\n

Level \u00a0\u00a0II \u00a0\u00a0Grade : \u00a0\u00a03-5
\n<\/b>
\n2. Understands techniques used to convey messages in visual media (e.g., animation; different tones of voice in audio productions; adjusting messages for different audiences)<\/a>
\nLevel \u00a0\u00a0III \u00a0\u00a0Grade : \u00a0\u00a06-8
\n<\/b>
\n9. Understands techniques used in visual media to influence or appeal to a particular audience (e.g., production techniques, such as designing a news program as entertainment; persuasive techniques, such as exaggerated claims, portrayal of appealing lifestyles, bandwagon, glittering generalities; subliminal messages; narrative style)<\/a>
\nMedia<\/b><\/p>\n

Standard 10
\nUnderstands the characteristics and components of the media<\/a><\/b><\/p>\n

Level \u00a0\u00a0III \u00a0\u00a0Grade : \u00a0\u00a06-8
\n<\/b>
\n5. Understands aspects of media production and distribution (e.g., different steps and choices involved in planning and producing various media; various professionals who produce media, such as news writers, photographers, camera operators, film directors, graphic artists, political cartoonists)<\/a>
\nLevel \u00a0\u00a0IV \u00a0\u00a0Grade : \u00a0\u00a09-12
\n<\/b>
\n4. Understands production elements that contribute to the effectiveness of a specific medium (e.g., the way black-and-white footage implies documented truth; the way set design suggests aspects of a character’s socio-cultural context; effectiveness of packaging for similar products and their appeal to purchasers)<\/a>
\n6. Understands the influence of different factors (e.g., media owners, sponsors of specific programs, codes governing advertising aimed at children, copyright laws) on media production, distribution, and advertising (e.g., whether a program is scheduled late at night or at peak times, whether a film is released in theaters or only on video)<\/a>
\n8. Understands the extent to which audience influences media production (e.g., selection of audiences on the basis of their importance to advertisers or media institutions; production of programs with high audience ratings and low production costs, such as game shows; how media producers determine or predict the nature of audiences)<\/a>
\n9. Understands the relationship between media and the production and marketing of related products (e.g., how and why books are reissued in conjunction with film releases; how the target audience for a film determines the range of products marketed and this marketing in turn helps shape the film)<\/a>
\n<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

Language Arts Viewing Standard 9 Uses viewing skills and strategies…<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_seopress_robots_primary_cat":"","_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","footnotes":""},"categories":[209],"tags":[],"class_list":{"0":"post-14748","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-mcrel"},"_links":{"self":[{"href":"https:\/\/www.frankwbaker.com\/mlc\/wp-json\/wp\/v2\/posts\/14748","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.frankwbaker.com\/mlc\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.frankwbaker.com\/mlc\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.frankwbaker.com\/mlc\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.frankwbaker.com\/mlc\/wp-json\/wp\/v2\/comments?post=14748"}],"version-history":[{"count":1,"href":"https:\/\/www.frankwbaker.com\/mlc\/wp-json\/wp\/v2\/posts\/14748\/revisions"}],"predecessor-version":[{"id":36659,"href":"https:\/\/www.frankwbaker.com\/mlc\/wp-json\/wp\/v2\/posts\/14748\/revisions\/36659"}],"wp:attachment":[{"href":"https:\/\/www.frankwbaker.com\/mlc\/wp-json\/wp\/v2\/media?parent=14748"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.frankwbaker.com\/mlc\/wp-json\/wp\/v2\/categories?post=14748"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.frankwbaker.com\/mlc\/wp-json\/wp\/v2\/tags?post=14748"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}