{"id":13495,"date":"2014-11-30T12:31:07","date_gmt":"2014-11-30T17:31:07","guid":{"rendered":"https:\/\/www.frankwbaker.com\/mlc\/?page_id=13495"},"modified":"2023-12-07T10:08:54","modified_gmt":"2023-12-07T15:08:54","slug":"toy-ads-caru-cites-toy-ad-maker","status":"publish","type":"post","link":"https:\/\/www.frankwbaker.com\/mlc\/toy-ads-caru-cites-toy-ad-maker\/","title":{"rendered":"Toy Ads: CARU Cites Toy Ad Maker"},"content":{"rendered":"<p>Watch the toy ad <a href=\"http:\/\/www.toyquest.com\/video\/BMG_TV30\/BMG.htm\">here<\/a><br \/>\nRead <a href=\"http:\/\/www.caru.org\/news\/2007\/manley.pdf\">letter to FTC<\/a><\/p>\n<table id=\"table1\" border=\"1\" width=\"77%\">\n<tbody>\n<tr>\n<td width=\"500\"><img decoding=\"async\" src=\"http:\/\/i.walmart.com\/i\/p\/00\/02\/67\/53\/27\/0002675327496_500X500.jpg\" alt=\"\" width=\"500\" height=\"500\" \/><\/td>\n<td><strong>Blue Man Group Television Ad Referred to FTC<\/strong><\/p>\n<p>By John Eggerton &#8212; Broadcasting &amp; Cable, 3\/1\/2007<\/p>\n<div>The <a title=\"http:\/\/www.caru.org\/\" href=\"http:\/\/www.caru.org\/\">Children&#8217;s Advertising Review Unit <\/a>(CARU) of the Better Business Bureau has concerns about a TV ad<br \/>\nfor a musical toy from Manley, concerns is suggests have been ignored by the manufacturer\/advertiser.<\/div>\n<div>The toy is the Blue Man Group Music Station Percussion Tubes and Keyboard Experience, which sounds<br \/>\nlike the name of a 70&#8217;s band but is actually a combination keyboard and percussion instrument.<\/div>\n<div>CARU&#8217;s issue with the ad was that the disclosure that the percussion tubes and keyboard were sold separately<br \/>\nwas too small. They also had complaints that the disclaimer regarding that revealed the MP3 player shown in<br \/>\nthe ad was not included was also &#8220;at the bottom of the screen in very small type.&#8221;<\/div>\n<div>CARU said it referred the ad to the FTC only after the company did not provide a &#8220;substantive response to the<br \/>\ninitial inquiry or a follow-up letter<\/div>\n<p>&nbsp;<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Watch the toy ad here Read letter to FTC Blue&#8230;<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_seopress_robots_primary_cat":"","_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","footnotes":""},"categories":[207],"tags":[],"class_list":{"0":"post-13495","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-toys"},"_links":{"self":[{"href":"https:\/\/www.frankwbaker.com\/mlc\/wp-json\/wp\/v2\/posts\/13495","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.frankwbaker.com\/mlc\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.frankwbaker.com\/mlc\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.frankwbaker.com\/mlc\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.frankwbaker.com\/mlc\/wp-json\/wp\/v2\/comments?post=13495"}],"version-history":[{"count":1,"href":"https:\/\/www.frankwbaker.com\/mlc\/wp-json\/wp\/v2\/posts\/13495\/revisions"}],"predecessor-version":[{"id":36942,"href":"https:\/\/www.frankwbaker.com\/mlc\/wp-json\/wp\/v2\/posts\/13495\/revisions\/36942"}],"wp:attachment":[{"href":"https:\/\/www.frankwbaker.com\/mlc\/wp-json\/wp\/v2\/media?parent=13495"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.frankwbaker.com\/mlc\/wp-json\/wp\/v2\/categories?post=13495"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.frankwbaker.com\/mlc\/wp-json\/wp\/v2\/tags?post=13495"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}