{"id":12540,"date":"2014-11-08T07:36:46","date_gmt":"2014-11-08T12:36:46","guid":{"rendered":"https:\/\/www.frankwbaker.com\/mlc\/?page_id=12540"},"modified":"2023-12-07T10:07:28","modified_gmt":"2023-12-07T15:07:28","slug":"math-media-syndicated-programming","status":"publish","type":"post","link":"https:\/\/www.frankwbaker.com\/mlc\/math-media-syndicated-programming\/","title":{"rendered":"Math in the Media: Syndicated Programming"},"content":{"rendered":"

\"wpe2.jpgMath In The Media \"wpe1.jpg<\/p>\n<\/td>\n<\/tr>\n\n\n

\n

Syndication Ratings: Talk Shows, Game Shows Finish Season Strong<\/h1>\n

First-Run Strips Gear Up for Sept. 10 Season Premieres<\/h2>\n

By Paige Albiniak — Broadcasting & Cable, 9\/5\/2007<\/h3>\n

The 2006-07 syndication season came to a close in the week ending Aug. 26, with talk and game shows hitting a high note while most first-run strips prepared for their Sept. 10 season premieres.<\/p>\n

In talk, the week\u2019s big winner was NBC Universal\u2019s The Martha Stewart Show, which will also begin running in primetime on Scripps\u2019 Fine Living Sept. 10<\/a>. The show gained 11% to a 1.0 household rating, according to Nielsen Media Research. That\u2019s thanks in part to a 1.2 rating after Donny Osmond appeared Aug. 21.<\/p>\n

Warner Bros.\u2019 Ellen also had a good showing, jumping 7% to a 1.6. Ellen kicked off her fifth season Tuesday with an appearance by Sen. Hillary Clinton (D-N.Y.). That show, which aired from New York, averaged a 2.5 rating\/7 share in 55 metered markets. That\u2019s up 19% from Ellen\u2019s September 2006 launch, at a 2.1\/6, and up 39% from her 1.8\/6 average lead-in.<\/p>\n

The third-largest gain in talk went to NBC Universal\u2019s Maury, which jumped 5% to a 2.1.<\/p>\n

Among the top three, CBS\u2019 Oprah was flat at a 4.4; CBS\u2019 Dr. Phil was down 5% to a 3.5; and Disney-ABC\u2019s Live with Regis and Kelly dropped 10% to a 2.6 with a week of \u201crepackaged\u201d episodes.<\/p>\n

While Oprah doesn\u2019t officially premiere until Monday, Sept. 10, the show gave audiences a fresh episode Tuesday, Sept. 4, hosting former President Bill Clinton, who was promoting his new book, Giving. The episode averaged a 3.9\/10 for all runs, up 5% over its 3.7\/10 year-ago time period average.<\/p>\n

Finally, Twentieth\u2019s The Morning Show with Mike and Juliet is building nicely before its national launch Sept. 10. The show averaged a 1.4\/5, even with the prior week in its 34 metered markets, and it won its time period for the week in both Kansas City, Mo., and Birmingham, Ala.<\/p>\n

Game shows also held their own. CBS\u2019 Wheel of Fortune tacked on 3% to a 6.8. CBS\u2019Jeopardy! jumped 12% to a 5.7. Disney-ABC\u2019s Who Wants to Be a Millionaire rose 3% to a 3.0. And Debmar-Mercury\u2019s Family Feud gained 6% to a 1.8.<\/p>\n

The entertainment magazines all were up or flat. CBS\u2019 Entertainment Tonightclimbed 2% to a 4.3, thanks to a 17% boost to a 4.9 Aug. 20, when the show aired a report on the death of \u201cQueen of Mean\u201d Leona Helmsley. CBS\u2019 Inside Edition was up 7% to a 3.2, while NBC U\u2019s Access Hollywood, CBS\u2019 The Insider and Warner Bros.\u2019Extra! all were unchanged at 2.3, 2.2 and 1.8, respectively.<\/p>\n

None of the top court shows showed growth this week. CBS\u2019 Judge Judy, the leader, was flat at a 4.5. CBS\u2019 Judge Joe Brown also was unchanged at a 2.7. Warner Bros.\u2019People\u2019s Court and Judge Mathis each fell 4% to a 2.3 and 2.2, respectively. And Twentieth\u2019s Divorce Court and Judge Alex were tied and unchanged at a 1.8 each.<\/p>\n

\u00ab Back<\/a>\u00a0|\u00a0Print<\/a><\/p>\n

\u00a9 2007, Reed Business Information, a division of Reed Elsevier Inc. All Rights Reserved.<\/p>\n<\/div>\n

\n

Thursday August 28, 2003
\nNational Ratings in Syndication: Season to-Date Update
\nWhat follows are updated season-to-date household ratings
\nin syndication. Percent change versus the comparable
\nyear-ago period is in parentheses for all established series.<\/p>\n

 <\/p>\n\n\n\n
<\/td>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

TALK
\nOprah: 5.9 (+4 percent),
\nDr. Phil: 4.7,
\nLive With Regis and Kelly: 3.5 (-3),
\nMaury: 3.4 (+3),
\nJerry Springer: 2.8 (-7),
\nMontel: 2.5 (-4),
\nJenny Jones: 1.8 (-10),
\nRicki: 1.7 (-11),
\nJohn Edward: 1.6 (-32),
\nJohn Walsh: 1.4,
\nGood Day Live: 1.0,
\nCaroline Rhea : 0.9,
\nThe Other Half: 0.8 (-27<\/p>\n

-Next up:
\nEllen DeGeneres and Sharon Osbourne,
\nboth from Warner Bros., and King World’s Living it Up!
\nWith Ali and Jack<\/p>\n

-Best shot at survival:
\nAlthough all three are long shots, based on the
\nrecent panels at the Press Tour, Ellen could be a
\nsleeper if viewers are looking for a few good laughs.
\nMake that many good laughs<\/p>\n

-So Long:
\nJenny, Caroline and The Other Half<\/p>\n

———<\/p>\n

COURT
\nJudge Judy: 7.4(-10),
\nJudge Joe Brown : 4.5 (+5),
\nDivorce Court: 3.8 (+9),
\nTexas Justice: 3.0 (+11),
\nJudge Hatchett: 2.4 (+14),
\nPeople’s Court: 2.1 (+5),
\nJudge Mathis: 1.9 (excluded due to being rated differently this season)<\/p>\n

No new court next season in a genre that remains
\nconsiderably healthy means you can expect more of the same in 2003-04<\/p>\n

———<\/p>\n

 <\/p>\n

GAME\/RELATIONSHIP
\nWheel of Fortune: 8.8 (-2),
\nJeopardy: 7.0 (-9),
\nWho Wants to Be a Millionaire: 3.0,
\nThe Hollywood Squares: 2.5 (- 7),
\nPyramid: 2.1,
\nFamily Feud: 2.1 (-13),
\nBlind Date: 2.0 (-5),
\nElimiDate: 1.9 (+12),
\nThe Weakest Link: 1.8 (-18),
\nThe 5th Wheel: 1.5 (no change),
\nStreet Smarts: 1.6 (-6),
\nChange of Heart: 1.2 (-25),
\nExtreme Dating: 1.0,
\nShipmates: 0.9 (-18)<\/p>\n

 <\/p>\n

No new game next season in a genre that remains
\nconsiderably cluttered means that Wheel and Jeopardy
\nwill continue to reign supreme.<\/p>\n

———-<\/p>\n

 <\/p>\n

NEWSMAGAZINE\/REALITY
\nEntertainment Tonight: 5.6 (- 5),
\nInside Edition: 3.3 (+ 6),
\nAccess Hollywood and Extra: 2.6 (- 4 each),
\nCelebrity Justice: 1.3,
\nLife Moments: 0.7<\/p>\n

-Next up:
\nNBCE’s Starting Over, an ambitious reality hour that
\ndares to be different. If you’re tired of the same old
\nsame old in daytime, this could be an hour worth watching.<\/p>\n

-Looking Ahead:
\nEntertainment Tonight spin-off The Insider, which
\nwill debut in fall 2004.<\/p>\n

 <\/p>\n

———-<\/p>\n

OFF-NETWORK SITCOMS
\nFriends: 8.0 (+3),
\nSeinfeld: 7.9 (+18),
\nEverybody Loves Raymond: 6.9 (+11),
\nWill & Grace and That’70s Show: 4.5 each,
\nHome Improvement: 4.1 (+116),
\nKing of the Hill: 3.8 (+12),
\nFrasier: 3.1 (-11),
\nDharma & Greg: 2.8,
\nDrew Carey: 2.2 (-12),
\nSteve Harvey: 2.1 (+11),
\nJust Shoot Me: 1.9 (-30),
\n3rd Rock From the Sun: 1.8 (-18),
\nThe Hughleys: 1.6,
\nSabrina, the Teenage Witch: 1.1 (-15),
\nCosby: 0.7 (no change),
\nCity Guys: 0.5<\/p>\n

-The rich get richer in off-net sitcoms thanks to cable exposure (Home Improvement, in particular).
\n-On that note, look for the debut of Everybody Loves Raymond on TBS next summer.<\/p>\n

———-<\/p>\n

FIRST-RUN HOURS
\nStargate: SG1: 2.5 (-11),
\nMutant X: 2.2 (-12),
\nAndromeda: 2.1 (-22),
\nShe Spies and Adventure, Inc.: 2.0 each,
\nMaximum Exposure: 1.7 (-11), BeastMaster: 1.5 (-25),
\nThe Lost World: 1.3 (-24),
\nThe Outer Limits: 1.3 (no change),
\nLivin’ Large: 1.1,
\nRelic Hunter: 1.1 (-35),
\nOnce A Thief: 0.7,
\nStarhunter: 0.6<\/p>\n

-Although the genre is not what it used to be, because this is a cyclical business don’t necessarily count out an eventual comeback.<\/p>\n

———-<\/p>\n

OFF-NETWORK HOURS
\nER: 2.7 (-4),
\nThe Practice: 2.5 (-7),
\nThe X-Files: 2.4 (-17),
\nWorld’s Wildest Police Videos: 2.1 (-13),
\nBuffy, the Vampire Slayer: 2.2 (-15),
\nProfiler: 1.1 (-27)<\/p>\n

Source: Nielsen Media Research (8\/26\/02-8\/10\/03 vs. 8\/27\/01-8\/11\/02)<\/p>\n

— Marc Berman
\n—————————————————————————————————————————————————————————————-<\/p>\n

Top 50 Syndicated Shows Ranked By Ad Price
\n(estimated cost of a 30-second national commercial unit among the top syndicated TV programs)
\nSource: Advertising Age magazine<\/p>\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n
1. Friends<\/td>\n$130,783<\/td>\n26. Home Improvement<\/td>\n22,048<\/td>\n<\/tr>\n
2. Entertainment Tonight<\/td>\n98,641<\/td>\n27. Mutant X<\/td>\n19,389<\/td>\n<\/tr>\n
3. Seinfeld*<\/td>\n85,127<\/td>\n28. Inside Edition<\/td>\n19,235<\/td>\n<\/tr>\n
4. Frasier<\/td>\n78,120<\/td>\n29. Live W\/Regis & Kelly<\/td>\n17,544<\/td>\n<\/tr>\n
5. Everybody Loves Raymond<\/td>\n71,060<\/td>\n30. VIP<\/td>\n15,853<\/td>\n<\/tr>\n
6. Wheel of Fortune<\/td>\n62,788<\/td>\n31. Ebert & Roeper & the Movies<\/td>\n15,122<\/td>\n<\/tr>\n
7. The Drew Carey Show<\/td>\n62,473<\/td>\n32. Sabrina, The Teenage Witch<\/td>\n15,004<\/td>\n<\/tr>\n
8.\u00a0 Oprah Winfrey Show<\/td>\n58,759<\/td>\n33. Judge Joe Brown<\/td>\n14,628<\/td>\n<\/tr>\n
9. Jeopardy<\/td>\n56,742<\/td>\n34. It’s Showtime at the Apollo<\/td>\n14,000<\/td>\n<\/tr>\n
10. The X Files<\/td>\n51,296<\/td>\n35. Gene Roddenberry’s Earth:Final Conflict<\/td>\n13, 915<\/td>\n<\/tr>\n
11. Judge Judy<\/td>\n51,088<\/td>\n36. The Jerry Springer Show<\/td>\n13,500<\/td>\n<\/tr>\n
12. King of the Hill<\/td>\n47,643<\/td>\n37. Judge Mathis<\/td>\n13, 304<\/td>\n<\/tr>\n
13. World Wrestling Federation<\/td>\n44,676<\/td>\n38. Sheena<\/td>\n13,235<\/td>\n<\/tr>\n
14. Just Shoot Me<\/td>\n44,445<\/td>\n39. Divorce Court<\/td>\n12,574<\/td>\n<\/tr>\n
15. Extra<\/td>\n39,421<\/td>\n40. Maximum Exposure<\/td>\n12,555<\/td>\n<\/tr>\n
16. Buffy The Vampire Slayer<\/td>\n38,472<\/td>\n41. Nash Bridges<\/td>\n12,259<\/td>\n<\/tr>\n
17. 3rd Rock From the Sun<\/td>\n34,113<\/td>\n42. Blind Date<\/td>\n12,122<\/td>\n<\/tr>\n
18. Access Hollywood<\/td>\n33,513<\/td>\n43. Family Feud<\/td>\n12,023<\/td>\n<\/tr>\n
19. The Practice<\/td>\n33,409<\/td>\n44. Profiler<\/td>\n11,957<\/td>\n<\/tr>\n
20. Spin City<\/td>\n32, 950<\/td>\n45. Beastmaster<\/td>\n11,256<\/td>\n<\/tr>\n
21. ER<\/td>\n27,922<\/td>\n46. Maury<\/td>\n10,878<\/td>\n<\/tr>\n
22. Gene Roddenberry’s Andromeda<\/td>\n24,985<\/td>\n47. Seventh Heaven<\/td>\n10,598<\/td>\n<\/tr>\n
23. Stargate SG-1<\/td>\n24,542<\/td>\n48. Crossing Over With
\nJohn Edward<\/td>\n		10,291<\/td>\n<\/tr>\n
24. The Rosie O’Donnell Show<\/td>\n23,557<\/td>\n49. Cops<\/td>\n9,000<\/td>\n<\/tr>\n
25. Hollywood Squares<\/td>\n23,417<\/td>\n50. The Lost World<\/td>\n8,767<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

*unit price of “Seinfeld” is adjusted to represent a five-day-a-week run, for purposes of comparison with similar programming that runs five days a week. Columbia TriStar Advertiser Sales sells “Seinfeld” predominantly on a six-day-a-week basis in syndication. Source: Advertising Age survey. Unit prices based on data from agency and syndication executives. Prices are annualized based on 2001-2002 broadcast season.<\/p>\n","protected":false},"excerpt":{"rendered":"

Math In The Media Syndication Ratings: Talk Shows, Game Shows…<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_seopress_robots_primary_cat":"","_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","footnotes":""},"categories":[183],"tags":[],"class_list":{"0":"post-12540","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-math-in-the-media"},"_links":{"self":[{"href":"https:\/\/www.frankwbaker.com\/mlc\/wp-json\/wp\/v2\/posts\/12540","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.frankwbaker.com\/mlc\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.frankwbaker.com\/mlc\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.frankwbaker.com\/mlc\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.frankwbaker.com\/mlc\/wp-json\/wp\/v2\/comments?post=12540"}],"version-history":[{"count":1,"href":"https:\/\/www.frankwbaker.com\/mlc\/wp-json\/wp\/v2\/posts\/12540\/revisions"}],"predecessor-version":[{"id":36646,"href":"https:\/\/www.frankwbaker.com\/mlc\/wp-json\/wp\/v2\/posts\/12540\/revisions\/36646"}],"wp:attachment":[{"href":"https:\/\/www.frankwbaker.com\/mlc\/wp-json\/wp\/v2\/media?parent=12540"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.frankwbaker.com\/mlc\/wp-json\/wp\/v2\/categories?post=12540"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.frankwbaker.com\/mlc\/wp-json\/wp\/v2\/tags?post=12540"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}