{"id":12519,"date":"2014-11-08T06:57:44","date_gmt":"2014-11-08T11:57:44","guid":{"rendered":"https:\/\/www.frankwbaker.com\/mlc\/?page_id=12519"},"modified":"2023-12-07T10:08:01","modified_gmt":"2023-12-07T15:08:01","slug":"smoking-tobacco-on-tv","status":"publish","type":"post","link":"https:\/\/www.frankwbaker.com\/mlc\/smoking-tobacco-on-tv\/","title":{"rendered":"Smoking: Tobacco on TV"},"content":{"rendered":"\n\n\n\n
\n

\"Fool\"<\/p>\n<\/td>\n

\n

Deconstructing Cigarette Ads in a Counter Advertising Workshop<\/p>\n

\u00a9<\/a>2004
\nFrank Baker,
\nmedia educator<\/p>\n<\/td>\n

\"\"<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/td>\n<\/tr>\n
\nTobacco on Television<\/p>\n

In 1967, the Fairness Doctrine required that all TV stations broadcast 1 anti-smoking public service announcement (PSA) for every 3 cigarette ads that aired. These PSA’s were very effective in the war against smoking.<\/p>\n

In 1969, Congress proposed a ban on all cigarette advertising on TV and radio. As expected, the tobacco companies were initially against it. However, they soon realized that a ban on TV commercials would free up funds for other types of advertising, and would also remove the anti-smoking PSA requirement. Rather than fight the inevitable, they decided to cooperate, and the proposal was signed into law by President Nixon in 1970.<\/p>\n

The ban took effect on January 2, 1971, in order to give the cigarette companies one final chance to advertise during the New Year’s Day bowl games on TV.
\n(source: http:\/\/www.angelfire.com\/retro2\/lisanostalgia\/70sbuyme.html<\/a>)<\/p>\n\n\n\n
\"\"
\nVirginia Slims: the last
\ncigarette ad on TV:
\n1\/1\/71 aired on NBC’s
\nThe Tonight Show With Johnny Carson
\njust before midnight
\n(ad featured model\/actress Veronica Hamel, who went on to star in NBC’s Hill Street Blues)<\/td>\n		\"\"
\nComedienne Joan Rivers on an
\nearly “Tonight” show, with
\nJohnny Carson and his ever
\npresent cigarette. He died of
\nemphysema 1\/23\/05. (NY Times)<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

A brief history of smoking on American television<\/a>.<\/p>\n

Even though overt commercials are history, smoking can be found on TV today:<\/p>\n

Smoking on “The Simpsons”<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Deconstructing Cigarette Ads in a Counter Advertising Workshop ©2004 Frank…<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_seopress_robots_primary_cat":"","_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","footnotes":""},"categories":[178],"tags":[],"class_list":{"0":"post-12519","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-smoking"},"_links":{"self":[{"href":"https:\/\/www.frankwbaker.com\/mlc\/wp-json\/wp\/v2\/posts\/12519","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.frankwbaker.com\/mlc\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.frankwbaker.com\/mlc\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.frankwbaker.com\/mlc\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.frankwbaker.com\/mlc\/wp-json\/wp\/v2\/comments?post=12519"}],"version-history":[{"count":1,"href":"https:\/\/www.frankwbaker.com\/mlc\/wp-json\/wp\/v2\/posts\/12519\/revisions"}],"predecessor-version":[{"id":36815,"href":"https:\/\/www.frankwbaker.com\/mlc\/wp-json\/wp\/v2\/posts\/12519\/revisions\/36815"}],"wp:attachment":[{"href":"https:\/\/www.frankwbaker.com\/mlc\/wp-json\/wp\/v2\/media?parent=12519"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.frankwbaker.com\/mlc\/wp-json\/wp\/v2\/categories?post=12519"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.frankwbaker.com\/mlc\/wp-json\/wp\/v2\/tags?post=12519"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}