{"id":12486,"date":"2014-11-08T05:56:35","date_gmt":"2014-11-08T10:56:35","guid":{"rendered":"https:\/\/www.frankwbaker.com\/mlc\/?page_id=12486"},"modified":"2023-12-07T10:07:20","modified_gmt":"2023-12-07T15:07:20","slug":"food-ads","status":"publish","type":"post","link":"https:\/\/www.frankwbaker.com\/mlc\/food-ads\/","title":{"rendered":"Food: Sample Ads"},"content":{"rendered":"

DECONSTRUCTING ADS FOR SNACK AND JUNK FOOD WHICH TARGET YOUNG CHILDREN<\/h3>\n

Written and produced by Frank Baker, Copyright 2004<\/em><\/p>\n

\"\"\u00a0\"\"<\/p>\n\n\n\n\n\n\n\n\n
Product Name\/
\nLink to
\nManufacturer<\/b><\/span><\/td>\n		Questions
\nto answer<\/b><\/span><\/td>\n		\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 Ad Images
\n<\/b><\/span>(from Nickelodeon magazine)<\/span><\/td>\n		Describe the
\nWords & Images
\nin the ad\u00a0<\/b><\/span><\/td>\n<\/tr>\n
Tony’s Original Crust Pepperoni Pizza<\/p>\n

Schwan’s Consumer Brands<\/a><\/span><\/td>\n

\n

Meal
\nor Snack<\/p>\n

Healthy or
\nnot<\/span><\/p>\n<\/td>\n

\n

\"\"<\/p>\n<\/td>\n

WORDS:\u00a0 Infatuation
\nWhat you really want!<\/p>\n

IMAGES: Girl has snatched a slice of pizza from a boy in a boys only tree house<\/span><\/td>\n<\/tr>\n

Zours Original Fruitz
\nChewz Sour Candies<\/p>\n

Just Born Inc.<\/a>
\n<\/span><\/td>\n

\n

Meal or
\nSnack<\/p>\n

Healthy or
\nnot<\/span><\/p>\n<\/td>\n

\n

\"\"<\/p>\n<\/td>\n

WORDS: Devour the Sour and get the Power. Be a Z.I.P
\nBeing a Z.I.P has cool privileges.<\/p>\n

IMAGES: product center of the ad; 2 rock bands featured at the bottom; two Zour characters with bubble messages<\/span><\/td>\n<\/tr>\n

Ritz Bits Sandwiches<\/p>\n

KF Holdings (Nabisco<\/a>)<\/span><\/td>\n

\n

Meal or
\nSnack<\/p>\n

Healthy or
\nnot<\/span><\/p>\n<\/td>\n

\n

\"\"<\/p>\n<\/td>\n

WORDS: Gotta Get Rough To Cram In All The Cheese!
\nMore MMM in the middle.<\/p>\n

IMAGES: Hockey rink with Ritz crackers as players<\/span><\/td>\n<\/tr>\n

Lunchables Fun Fuel<\/p>\n

KF Holdings
\n(Oscar Mayer<\/a>)<\/span><\/td>\n

\n

Meal or
\nSnack<\/p>\n

Healthy or
\nnot<\/span><\/p>\n<\/td>\n

\n

\"\"<\/p>\n<\/td>\n

WORDS: Charge up with a chicken wrap\u00a0 sandwich; Fuel up for Fun!; 100% juice gives you an extra boost; get a burst from strawberry yogurt!<\/p>\n

IMAGES: Computer generated boy in a running pose; colored arrows point out the copy<\/span><\/td>\n<\/tr>\n

Smackers<\/p>\n

Bonne Bell<\/a><\/span><\/td>\n

\n

Meal or
\nSnack<\/p>\n

Healthy or
\nnot<\/span><\/p>\n<\/td>\n

\n

\"\"<\/p>\n<\/td>\n

WORDS: Be like a kid in a candy store; be sweet, have a ball, be sour, be together
\nSmackers all the flavor of being a girl<\/p>\n

IMAGES: Two girls are seen talking at the bottom right hand corner; the ad shows what appears to be nail polish and makeup which are really candy; lots of lavenders and pinks<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

 <\/p>\n

NEW <\/b><\/span>ads in Spanish<\/a><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

DECONSTRUCTING ADS FOR SNACK AND JUNK FOOD WHICH TARGET YOUNG…<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_seopress_robots_primary_cat":"","_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","footnotes":""},"categories":[176],"tags":[],"class_list":{"0":"post-12486","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-food"},"_links":{"self":[{"href":"https:\/\/www.frankwbaker.com\/mlc\/wp-json\/wp\/v2\/posts\/12486","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.frankwbaker.com\/mlc\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.frankwbaker.com\/mlc\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.frankwbaker.com\/mlc\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.frankwbaker.com\/mlc\/wp-json\/wp\/v2\/comments?post=12486"}],"version-history":[{"count":1,"href":"https:\/\/www.frankwbaker.com\/mlc\/wp-json\/wp\/v2\/posts\/12486\/revisions"}],"predecessor-version":[{"id":36568,"href":"https:\/\/www.frankwbaker.com\/mlc\/wp-json\/wp\/v2\/posts\/12486\/revisions\/36568"}],"wp:attachment":[{"href":"https:\/\/www.frankwbaker.com\/mlc\/wp-json\/wp\/v2\/media?parent=12486"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.frankwbaker.com\/mlc\/wp-json\/wp\/v2\/categories?post=12486"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.frankwbaker.com\/mlc\/wp-json\/wp\/v2\/tags?post=12486"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}