{"id":12284,"date":"2014-11-03T09:31:21","date_gmt":"2014-11-03T14:31:21","guid":{"rendered":"https:\/\/www.frankwbaker.com\/mlc\/?page_id=12284"},"modified":"2023-12-07T10:07:51","modified_gmt":"2023-12-07T15:07:51","slug":"media-politics-critical-inquiry","status":"publish","type":"post","link":"https:\/\/www.frankwbaker.com\/mlc\/media-politics-critical-inquiry\/","title":{"rendered":"Media and Politics: Critical Inquiry"},"content":{"rendered":"<table border=\"1\" width=\"100%\">\n<tbody>\n<tr>\n<td width=\"21%\">\n<p align=\"center\"><strong><span style=\"font-family: Verdana; font-size: small;\"><img decoding=\"async\" src=\"http:\/\/www.frankwbaker.com\/TVlogo.gif\" alt=\"\" width=\"75\" height=\"94\" \/><\/span><\/strong><\/p>\n<\/td>\n<td width=\"53%\">\n<p align=\"center\"><span style=\"font-family: Verdana;\"><i><b><span style=\"color: #ff0000; font-size: medium;\">The Role of Media in Elections:<br \/>\nHelping Students Understand Media&#8217;s Influence<\/span><\/b><span style=\"font-size: x-large;\"><br \/>\n<\/span><\/i><span style=\"font-size: xx-small;\">by Frank Baker, media educator<br \/>\n(<a href=\"http:\/\/www.frankwbaker.com\/workshops.htm\" target=\"_blank\" rel=\"noopener\">Workshops<\/a> available; contact me)<\/span><span style=\"font-size: small;\"><br \/>\n<\/span><\/span><span style=\"font-family: Verdana; font-size: xx-small;\"><a title=\"copyright symbol\" target=\"_self\" rel=\"noopener\">\u00a9<\/a>2004<\/span><\/p>\n<\/td>\n<td width=\"26%\">\n<p align=\"center\"><img decoding=\"async\" src=\"http:\/\/images.google.com\/images?q=tbn:Ae_3czK0OQ7-JM:images.usatoday.com\/news\/_photos\/2005\/09\/19\/electronic-voting.jpg\" alt=\"\" width=\"101\" height=\"101\" \/><\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p><span style=\"color: #ff0000; font-family: Verdana; font-size: small;\"><b>Q<\/b><\/span><span style=\"font-family: Verdana;\"><b><span style=\"color: #ff0000; font-size: small;\">uestions for students to consider<\/span><\/b> <span style=\"font-family: Verdana; font-size: small;\">(from Project Vote Smart)<\/span><\/span><\/p>\n<ul>\n<li><span style=\"font-family: Verdana; font-size: small;\">What are the key messages communicated in each advertisement?<\/span><\/li>\n<li><span style=\"font-family: Verdana; font-size: small;\">Which type of ad was more memorable? Why?<\/span><\/li>\n<li><span style=\"font-family: Verdana; font-size: small;\">Which do you think would be most effective in convincing viewers to vote for\u00a0(or against) a candidate?<\/span><\/li>\n<li><span style=\"font-family: Verdana; font-size: small;\">Did you learn from the ads? Did they help you to decide which candidate to support?<\/span><\/li>\n<li><span style=\"font-family: Verdana; font-size: small;\">What do all types have in common? Do they provide factual information or do they\u00a0evoke an emotional response?<\/span><\/li>\n<li><span style=\"font-family: Verdana; font-size: small;\">During which programs do the ads play? What time of the day do you see the most ads?<\/span><\/li>\n<li><span style=\"font-family: Verdana; font-size: small;\">What are the limitations of a 30 second commercial?<\/span><\/li>\n<li><span style=\"font-family: Verdana; font-size: small;\">How important is a candidate&#8217;s look in these ads? What type of image are they trying to create?<\/span><\/li>\n<li><span style=\"font-family: Verdana; font-size: small;\">If you were the campaign manager for a candidate for congress in your district,\u00a0what type of ad would you try to create?<\/span><br \/>\n<hr \/>\n<\/li>\n<\/ul>\n<p><span style=\"font-family: Verdana; font-size: small;\"><strong>Resource<\/strong>:\u00a0<a href=\"https:\/\/web.archive.org\/web\/20080724084444\/http:\/\/www.c-span.org\/classroom\/govt\/adquestions.asp\">Questions for Analyzing Ads<\/a> (CSPAN)<\/span><\/p>\n<hr \/>\n<p><span style=\"font-family: Verdana;\"><b><span style=\"font-size: small;\"><span style=\"color: #ff0000;\">Examining Campaign Ads<\/span> <\/span><\/b><span style=\"font-size: small;\">(from CSPAN)<br \/>\nBy looking at campaign ads students can view a primary way in which candidates communicate\u00a0their records, goals, or particular stances on issues to the electorate. Candidates may also use\u00a0this format to challenge the record or views of their opponent. \u00a0<\/span><\/span><\/p>\n<hr \/>\n<p><span style=\"font-family: Verdana;\"><span style=\"font-size: small;\"><br \/>\nWatch\/analyze campaign ads from current presidential candidates (<b><span style=\"color: #ff0000;\">see links in the left column<\/span><\/b>)<br \/>\nWatch\/analyze campaign ads from<a href=\"http:\/\/www.livingroomcandidate.org\/\">\u00a0previous\u00a0presidential races<\/a>. \u00a0<\/span><\/span><\/p>\n<p>1. What is the primary goal of the ad(s)? i.e. to support an issue, attack an opponent, tout a\u00a0candidate&#8217;s record, etc.<\/p>\n<p>2. Describe the overall language\/tone of the ad(s). Is the narrator a male, female, or the\u00a0candidate? How does this language\/tone affect the overall message? Does the use of a celebrity\u00a0have any impact? If so, how?<\/p>\n<p>3. Who sponsored\/financed the ad? Was there a change in the tone of the ad based on who\u00a0sponsored it? If so, how would you describe the difference?<\/p>\n<p>4. What was your reaction to the ad(s)?<\/p>\n<p>5. How do these ads compare to ads you may have seen in your district?<\/p>\n<p>6. What are some of the visual techniques that are used in the ad(s)? i.e. camera angles,\u00a0wording, color vs. black and white, etc. Do you think they are effective? Use examples from\u00a0the ad(s) to illustrate your answer.<\/p>\n<p><b>Extended Exercise<\/b><br \/>\nPretend that you are a communications strategist for a campaign in your local district or state.\u00a0Write a script and create a story board for a 30-second campaign ad for television. Keep in mind\u00a0local issues that your candidate would like to take a position on. Or, if the candidate is running for\u00a0re-election, there may be issues that a candidate has supported or opposed over his\/her previous term(s).<\/p>\n<p>from <a title=\"http:\/\/www.c-span.org\/classroom\/govt\/campaignads.asp\" href=\"http:\/\/www.c-span.org\/classroom\/govt\/campaignads.asp\" target=\"_blank\" rel=\"noopener\">http:\/\/www.c-span.org\/classroom\/govt\/campaignads.asp<\/a><\/p>\n<p align=\"left\">\n","protected":false},"excerpt":{"rendered":"<p>The Role of Media in Elections: Helping Students Understand Media&rsquo;s&#8230;<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_seopress_robots_primary_cat":"","_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","footnotes":""},"categories":[190],"tags":[],"class_list":{"0":"post-12284","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-media-and-politics"},"_links":{"self":[{"href":"https:\/\/www.frankwbaker.com\/mlc\/wp-json\/wp\/v2\/posts\/12284","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.frankwbaker.com\/mlc\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.frankwbaker.com\/mlc\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.frankwbaker.com\/mlc\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.frankwbaker.com\/mlc\/wp-json\/wp\/v2\/comments?post=12284"}],"version-history":[{"count":1,"href":"https:\/\/www.frankwbaker.com\/mlc\/wp-json\/wp\/v2\/posts\/12284\/revisions"}],"predecessor-version":[{"id":36669,"href":"https:\/\/www.frankwbaker.com\/mlc\/wp-json\/wp\/v2\/posts\/12284\/revisions\/36669"}],"wp:attachment":[{"href":"https:\/\/www.frankwbaker.com\/mlc\/wp-json\/wp\/v2\/media?parent=12284"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.frankwbaker.com\/mlc\/wp-json\/wp\/v2\/categories?post=12284"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.frankwbaker.com\/mlc\/wp-json\/wp\/v2\/tags?post=12284"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}