State Standards: Alabama

2007 Update

Oral & Visual Communication

6th grade

Recognizing propaganda as an art of persuasion in evaluating content and purpose

7th grade

Demonstrate listening skills, including identifying the main idea, detail, purpose, and bias in group discussions, public speeches, and media messages.

9th grade

Identify persuasive strategies in oral and visual presentations.

Examples: transference, bandwagon, snob appeal, expert testimony

• Identifying types of propaganda12th

Critique visual communication for effectiveness. Examples: films, advertisements

Analyze nonprint media for use of propaganda. Examples: films, television advertisements, speeches
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(added Aug.05)

Read and view nonprint and print media critically and selectively.

Apply critical reading and viewing skills to analysis of print and nonprint media. (Propaganda content)

Determine when argument and propaganda are used in written, oral and visual forms.
– fact vs. opinion
– appeal to emotion

URL source

2004 Update

US Government
12th grade

7. Trace the development and impact of the media on the political process and public opinion in the United States.

• Explaining the effect of media consolidation on public opinion and access to various viewpoints
• Analyzing the impact of television on the election process and campaign spending
• Explaining the effect of attack advertisements on voter selection of candidates

Health Literacy GOAL 4
Students will analyze the influence of culture, media, technology and other factors on health.

Fourth Grade

2. Evaluate health-related messages sent through media advertising

Eighth Grade
18. Analyze the indirect health messages conveyed in the media.

9. Analyze how the media attempts to influence the selection of health information and products.

High School

2. Identify positive and negative health messages portrayed in the meida