| GENRE- what sort of show
is it? Documentary |
| OWNERSHIP- who owns it? Who broadcasts it? Who sponsors it? Who else profits from it? How does it relate to other media? |
| MEDIA LANGUAGE- how does it work? How is it shot and edited? How does it sound? Who are its key players and why? What conventions does it use? |
| What does it all mean? |
| AUDIENCE- who watched it? What did people think about it? What network/channel was it on? How was it scheduled? What were its appeals? |
| TECHNOLOGY -how was it
made? How was it recorded and edited? Who made it? What media transmitted it? How was technology employed to create audiences? |
Format suggested by English & Media Centre, Copyright 2001; The Media Book