TABLE OF CONTENTS

 



Topic #1
TV Program Ratings
Introduction


What is a rating/share?

Math Activity One


One Week's Ratings  

Math Activity Two  

Syndicated Programming

Sample Ratings Page

Sweeps

What Do Ratings Represent

Math Activity Three

30 Sec. Ad Costs

Math Activities 4 & 5

Accuracy & Ratings

Market Sizes

Math Activity Six

Articles About Ratings

Related Media Math Lesson Plans
 


 

 


 

 

 

 

 

 

 

wpe2.jpg (3977 bytes)Math In The Media wpe1.jpg (4219 bytes)


2013 (read the story that accompanies this graphic)



Combined 2000-2013 30 Second Ad Costs in Prime Time Networks
(the above file combines all of the data from the charts below)

'Sunday Night Football' Beats 'Grey's Anatomy' (2008-2009) AdAge

2007-2008 Top Ten Prime Time Ad Costs/  Ad Week Chart of all shows

2006-2007 Prime Time Ad Rates

2006 Super Bowl: $2.5M for 30 second ad

2005-2006 Ad Rates



2004-2005 Prime Time 30 Second Ad Rates 
(as reported by Adage.com  Sept. 27, 2004)

Program Network 30 Sec. Ad Cost
American Idol (Wed) FOX $658,333
American Idol (Tues) FOX $620,000
ER NBC $479,250
Survivor CBS $412,833
Apprentice NBC $409,877
Joey NBC $392,500
CSI CBS $374,231
Will & Grace NBC $359,546
Simpsons FOX $336,935
Contender NBC $330,000
Monday Night Football ABC $323,000

Full list of 2004 ad rates

$2.25M for 30 Second Super Bowl Ad






Price of TV ads During New Season of Programs

The cost of a single 30 second commercial skyrockets when the ad is placed within the annual Super Bowl football game. Can student's brainstorm why the same 30 second ad costs more than $2.1 million dollars in the January 2003 game?

Site updated on:  10/21/2013