USING SUPER BOWL ADS IN THE CLASSROOM
©2006 Frank Baker, Media Educator
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The Super Bowl Basics
| 2024 | 2023 | 2022 | 2021 | 2020 | 2019 | |
| Who played ? |
Kansas City Chiefs vs San Francisco 49ers |
Philadelphia Eagles vs Kansas City Chiefs |
Cincinnati Bengals vs. Los Angeles Rams |
Tampa Bay Bucs vs Kansas City Chiefs |
Kansas City Chiefs vs San Francisco 49ers |
Los Angeles Rams Vs New England Patriots |
| Where was the game played? |
Allegiant Stadium Las Vegas NV |
State Farm Stadium Glendale AZ |
SoFi Stadium Inglewood, CA |
Raymond James Stadium Tampa, FL |
Hard Rock Stadium Miami Gardens, FL | Mercedes Benz Stadium Atlanta GA |
| When? | Sunday February 11 2024 |
Sunday Feb 12 2023 |
Sunday Feb 13 2022 |
Sunday Feb 7 2021 |
Sunday February 2 2020 |
Sunday February 3, 2019 |
| Kickoff time | Approx 6:30pm ET |
approx 6:30pm ET |
approx 6:30pm ET | approx 6:40pm ET | approx 6:30pm ET | approx 6:30pm ET |
| US TV Network | CBS Nickelodeon Paramount+ Univision |
FOX | NBC | CBS | FOX | CBS |
| Cost of one 30-second ad? | ~$7 million | ~$7 million | ~$6.0-7.0 million | $5.6 million | $5.6 million | $5 million + |
| Who bought ad time in the game? |
See list of ad buyers |
See our list of ad buyers |
Who’s Buying? | Who’s Buying Ads? | Who’s Buying Ads? | Who’s Buying Ads? |
| What was the total size of the US TV audience? |
126.642 million |
113 million | 112.3 million | 96.4 million | 99.9 million | 98.2 million |
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