| The April 2006 issue of the
Archives of Pediatrics &
Adolescent Medicine is devoted to the issue of Media & Children |
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Some of the issues covered in the journal can
be found listed below.
These are press releases or news stories based on the journal studies.
Kids wedded to TV:
challenge is to make them media-savvy
Awareness, analysis of tobacco
advertising may go long way (baby) to prevent teen smoking
Amount of media exposure directly related to kids' nagging parents about
advertised products
Children's
Viewing Time may increase requests for advertised products
Black oriented TV has more fast food ads
Researchers and parents should view media as a public health issue
Excess TV may lead to extra
weight for preschoolers
Study: exposure to sexual content boosts intercourse among teens
Content and
ratings of mature-rated video games (full study)
Mature-rated video games can
include content not noted on the game box
Violent video games linked to risky behaviors
Violent video games mess with your mind
Watching Violent TV May Cost Kids Friends
Ads for Unhealthy Foods May
Explain Link Between Television Viewing and Overweight in Children
Successful TV ads
increase childhood obesity, report
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Media Exposure Linked to Child, Teen Health, Behavior Problems
Tuesday , April 04, 2006
By Daniel J. DeNoon
From obesity and social isolation to early sexual initiation and aggressive and violent behavior, 15 new studies link exposure to media images with a broad range of negative health, behavior and lifestyle issues in children and teens.
Moreover, the studies found that the harm begins early in the preschool years and continues through adolescence.
It's a "major public health issue," Archives editors Dimitri A. Christakis, MD, MPH, and Frederick J. Zimmerman, PhD, University of Washington, Seattle, say in a news release. They note that electronic media "are among the most profound influences on children in this country" and that "this intersects with many other issues that are critically important to child health, including violence, obesity, tobacco/alcohol use, and risky sexual behaviors."
WebMD took a closer look at three of the new studies.
Too Much TV May Hurt Kids in School
TV and First Sex in Young Teens
We hear about the sexual content of television. But there have been few scientific studies examining the effect of television on kids' sexual behavior, says M. Bruce Edmonson, MD, MPH, professor of pediatrics at the University of Wisconsin in Madison.
Edmonson's research team looked at detailed information gathered in a national survey of adolescents. Each teen was interviewed two times, one year apart. The researchers looked at data on some 4,800 teens who were younger than 16 and who said they'd never had sexual intercourse.
At the second interview, about 15 percent of the teens said they'd started having sex. That's not surprising, Edmonson says, as that's about the national average. But other factors influenced the decision of these young teens to have sex. A major factor: TV.
TV and the Role of Parents
Overall, those who watched more than two hours of television a day were 35 percent more likely to have had sex. But this much television had much greater effects on some kids.
When the researchers looked at kids who said their parents strongly disapproved of them having sex, those who watched more than two hours of television a day were 70 percent more likely to have sex. And if sex-disapproving parents didn't monitor their teens' TV viewing, more than two hours a day of TV upped a teen's odds of sexual initiation by 250 percent.
"Ironically, among kids whose parents strongly disapprove of them having sex, there is a mixed message," Edmonson tells WebMD. "Parents try to tell kids they don't approve, but TV gives them other messages. And by the time kids get to be teens, parents often give up on monitoring the programs they watch."
By the time children are in their teens, it may be too late to begin restricting the kinds of TV they can watch, Edmonson says.
"There are different ways to attack this problem," Edmonson says. "One way is for parents to get a little more aggressive about how much TV their kids watch -- probably at an earlier age, so that issue of parental control is resolved before the child is too old and the parents just give up."
Will this really help? Edmonson says he isn't sure -- but he's trying to find out.
"We don't really know if parents can monitor their kids' media exposure, even if they try," he says. "So that is the next phase of our research: to find out what parents should do and how they can do it. We don't know yet."
Edmonson warns against using the current study to make broad statements about the sexual content of television programs. Kids, he notes, are exposed to sex in all kinds of ways -- not only in television programs and television ads, but also through the Internet, video games, and old-fashioned print media.
"We cannot stamp all that out," he says. "But we are going to try to understand what obstacles parents face when they try to regulate what kids watch."
A Lonely Spiral of Aggression
Kids who watch a lot of violence on TV may get sucked into a vortex of angry isolation, finds David S. Bickham, PhD, of Harvard's Center on Media and Child Health.
Bickham's data comes from detailed logs filled out by the parents of more than 3,500 children aged 6 to 12.
The findings reveal interesting patterns:
--The more time kids spend watching violent TV programs, the less time they spend with their friends. This isn't true for nonviolent programs.
--The more time kids spend watching TV with friends, the more time they spend doing other things with their friends.
What does it mean? Bickham thinks that TV viewing is something kids do with their friends. Violent TV programs are known to make kids more aggressive. When kids watch violent TV by themselves, their aggressive behavior makes it harder for them to have friends. So what do they do? They watch more TV -- becoming even more socially isolated, and even angrier.
"It says something when children choose to fill time with violent media," Bickham tells WebMD. "And we do know that more aggressive kids watch more violent TV. Because of the way we know violent TV affects kids, the best explanation is cyclical. The kid is angry and is drawn to these violent, stimulating shows, becomes more aggressive, and, because of that aggression, becomes more isolated and watches more TV."
This, Bickham says, may be where many bullies are born.
"Here we have violent, isolated kids, stewing and waiting for a moment to become aggressive," he says. "These are kids who are likely to become bullies, or be victims of bullies because they are isolated, and waiting for a moment when they can lash out."
It's a wake-up call for parents to monitor not just how much TV their kids watch, but what kinds of programs they watch, and with whom.
"Good, educational TV can be very positive," Bickham says. "This is not a death knell for TV. It is about what, specifically, children are watching. If we teach them violence, they are going to learn violence."
TV Time May Make Kids Bullies
TV: A Bad Babysitter
Very young kids aren't immune to the negative effects of TV, finds pediatrician Julie C. Lumeng, MD, of the University of Michigan in Ann Arbor.
Lumeng led a team that looked at more than 1,000 preschool kids enrolled in a U.S. study.
Her main finding: 3-year-olds were three times more likely to be overweight if they spent two or more hours a day in a room with a TV on.
"People say, 'Oh, but my child watches educational programs.' But we found the content of TV was not related," Lumeng tells WebMD. "You could be an upper-income family, with lots of educational toys in the room, watching educational videos. And your child is still at three times higher risk of overweight than kids who do not watch TV."
What's happening? Obviously, kids in a room with the TV on aren't outside getting more exercise. But they're also seeing TV ads. And TV ads on children's programming tend to sell high-calorie junk foods.
"It is not just absence of exercise, but TV commercials," Lumeng says. "Past studies have shown that the content of children's TV commercials is overwhelmingly about junk food. And if you show kids commercials, they ask for the junk food. So it may be the TV, even at this early age, is shaping their food preferences."
It's easy to say that parents should follow the advice of the American Association of Pediatrics: Don't let kids watch more than two hours of television a day. But that isn't easy.
"For a parent it is a struggle. When the TV is off, kids need more guidance and attention," Lumeng says. "Parents use TV as a babysitter. A lot of America's 3- and 4-year-olds are home watching TV. Maybe we need preschool programs to get the kids out of the house and exposed to less television."
Couch Potato Kids Pack on the Pounds
By Daniel J. DeNoon, reviewed by Louise Chang, MD
SOURCES: Bickham, D.S. Archives of Pediatric and Adolescent Medicine, April 2006; vol 160: pp 387-392. Ashby, S.L. Archives of Pediatric and Adolescent Medicine,April 2006; vol 160: pp 375-380. Lumeng, J.C. Archives of Pediatric and Adolescent Medicine,April 2006; vol 160: pp 417-422. Christakis, D.A. and Zimmerman, F.J. Archives of Pediatric and Adolescent Medicine,April 2006; vol 160: pp 445-446. Jordan, A.B. Archives of Pediatric and Adolescent Medicine,April 2006; vol 160: pp 446-448. Shifrin, D. Archives of Pediatric and Adolescent Medicine,April 2006; vol 160: pp 448-450. Thompson, K.M. Archives of Pediatric and Adolescent Medicine,April 2006; vol 160: pp 402-410. Wang, X. Archives of Pediatric and Adolescent Medicine,April 2006; vol 160: pp 411-415. Brady, S.S. Archives of Pediatric and Adolescent Medicine,April 2006; vol 160: pp 341-347. Bushman, B.J. Archives of Pediatric and Adolescent Medicine,April 2006; vol 160: pp 348-352. Acevedo-Polakovich, I.D. Archives of Pediatric and Adolescent Medicine,April 2006; vol 160: pp 354-360. Chamberlain, L.J. Archives of Pediatric and Adolescent Medicine,April 2006; vol 160: pp 363-368. Fletcher, J. Archives of Pediatric and Adolescent Medicine,April 2006; vol 160: pp 383-386. Barkin, S. Archives of Pediatric and Adolescent Medicine,April 2006; vol 160: pp 395-401. David S. Bickham, PhD, research scientist, Center on Media and Child Health, Harvard School of Public Health, Boston. M. Bruce Edmonson, MD, MPH, professor of pediatrics and director, pediatric diagnostic clinic, University of Wisconsin, Madison. Julie C. Lumeng, MD, assistant professor of pediatrics, University of Michigan, Ann Arbor.
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“We are conducting an
ongoing, uncontrolled experiment on this generation in terms of
media exposure and potential future behavioral and physical
consequences, and it seems unopposed by the media industry and most
parents.”
— Donald Shifrin, American Academy of
Pediatrics
Blame it on the media.
Last week, the U.S. Senate took critical aim at violent video games. This week, the medical community is releasing a stack of studies linking TV and video games to a host of modern ills among America’s youth, including obesity, sexual activity, consumerism and antisocial behavior.
“Media need to be recognized as a major public health issue … as they are among the most profound influences on children in this country,” researchers Dimitri A. Christakis and Frederick J. Zimmerman write in Archives of Pediatrics and Adolescent Medicine.
New research is needed because kids today are saturated with media that weren’t available 20 years ago, these experts say.
So it may be time to slap a warning sticker on the family television. Researchers this week called the nation’s mass media a public health issue that urgently needs to be addressed. To make their point, they released study after study that links TV and other media to obesity, sexual activity and other problems among children. The studies appear in the journals Pediatrics and Archives of Pediatrics and Adolescent Medicine.
Media and children: What researchers found
■ African-American children are heavily exposed to commercials for junk food. After-school programming on Black Entertainment Television ran more advertising for fast foods, sugary drinks and snacks than The WB or the Disney Channel.
■ The more TV that third- and fourth-graders watched, the more frequently they asked their parents for the food, beverages and toys they saw advertised.
■ White 12- to 14-year-olds who had a heavy diet of sexually oriented TV, music, movies and magazines were more than twice as likely to have intercourse when they reached 14 to 16 as teens who consumed less sexy media. The study in Pediatrics also found that black teens were influenced more by parents’ expectations and friends’ behavior than by media.
■ Adolescents under 16 who watched TV two or more hours a day, and had parents who strongly disapproved of sex, were more likely to initiate sexual intercourse within a year. Sexual initiation was even more frequent when their parents didn’t regulate TV viewing.
■ The more time children ages 6 to 12 spent watching violent TV programs without their friends, the less nontelevision time they spent with their friends. But the more time children spent watching TV with friends, the more time they spent together on other activities.
■ Being awake in a room with a TV on for two or more hours a day raised the risk of being overweight among 3-year-olds. Tuning the TV to educational programming didn’t lower the risk.
■ Male college students assigned to play the violent “Grand Theft Auto III” video game had higher blood pressure, more negative emotions and more permissive attitudes toward alcohol and marijuana than students who played “The Simpsons” game.
■ The more time school-age children spent watching television, the more calories they consumed, largely in the form of potato chips, pop, candies, cookies and other foods commonly advertised on TV.
Media facts
■ Average time spent daily using media by 8- to 18-year-olds: 6 hours, 21 minutes
■ Children with TVs in their rooms: 68 percent
■ Children with computers in their rooms: 31 percent
■ Children living in households with no TV rules: 50 percent
■ Households where TV rules are enforced: 1 in 5
Guidelines for parents
■ Do not allow a child’s room to become a media center with TV, video games and Internet.
■ Limit media time to 1 to 2 hours of quality programming a day.
■ Discourage TV viewing by children under age 2.
■ View and discuss media content with your child.
■ Turn off the TV during meals and when no one is watching.
■ Be a good media role model.