TABLE OF CONTENTS

 

"In our factory, we make lipstick; in our advertising, we sell hope." 
                                                                                                                - Charles Revson


Introduction

Teaching Standards

Critical Thinking &
Media Literacy

Deconstructing A
Print Ad

Words & Images

Celebrity Endorsements

Facts & Figures

Body Image

Ingredients: What's In this stuff?

Magazines:
Content Analysis

Sexual Images

Retouching, Airbrushing, &
Body chopping

Music/Cosmetics 
Collaboration

Glossary

Links to related sites

Recommended texts

  

 
 
 

 


 

 

 

 

 

 

 

Cosmetic Advertising:
Deconstructing
The Real Messages
in the media


©2004 
Frank Baker, Kara Clayton
media educators

(NOTE: portions of this page are under construction)


actress Jamie Lee Curtis
goes without makeup


Cosmetics & Media Literacy   

Link to Teaching Standards
Most state's teaching standards for HEALTH include the need for students
to consider the role of media. To locate your state's standards, go here.

The following is from McRel: Mid-continent Research for Education and Learning

Health
Standard 2
Knows environmental and external factors that affect individual and community health
Level   III   Grade :   6-8  
2. Understands how various messages from the media, technology, and other sources impact health practices (e.g., health fads, advertising, misconceptions about treatment and prevention options)

National Educational Technology Standards for Students
ADVERTISING
Middle Grades 6-8
Students in our society are constantly bombarded by advertisements. Technology has not only added to the impact and quantity of advertising but has led to the development and proliferation of new types of advertising. Fortunately, technology is a powerful tool in the hands of students for investigating and understanding the impact of advertising on their lives.

 

Site Updated on: 07/19/2006   

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