TABLE OF CONTENTS

 
 

National Teaching
Standards

Deconstructing
Alcohol Ads

Alcohol Ads In Print
(several pages)

Alcohol & Music

Alcohol in Movies

Alcohol on Television

Alcohol In Sports

Billboards

News Articles/
Research Resources

Lesson Plans

Related Web Sites

Recommended
Videos/DVDs


Recommended Texts




  

 
 
 

 


 

 

 

 

 

 

 

Analyzing Alcohol Advertisements & Marketing
A resource for
educators

©2004, 
Frank Baker,
media educator


See also Super Bowl game



Video frame taken from opening Day Baseball 2005: Beer billboard 
clearly visible by the 3rd base TV camera shooting the pitcher 
(copyright Atlanta Braves/WTBS)


from 2/20/05
Liquor sponsors to stress moderation





Download these timely news articles about alcohol:
Coaches, Consumer Groups Protest Beer Ads on College Sports
Liquor sponsors to stress moderation
Ads for hard liquor make NASCAR debut

NASCAR to give hard-liquor ads green flag (11/10)

Momentum Builds to End Beer Ads in College Sports
(7/28)

This page updated: 01/25/2007