In The News
what follows are news articles taken from wire services
and other sources, related to the topic of alcohol advertising

(NOTE TO TEACHERS: If your school subscribes to Current Health 1 or Current Health 2 magazine, be sure to look for this topic, which is addressed annually.)

2009
Alcohol ad self-regulation not working, as ads target younger drinkers
How drinking is depicted in prime time TV shows
Media ignores health consequences of drinking/driving among young celebrities
Alcohol Product Placements linked to increased youth drinking
Alcohol, sex ads get prime TV time
Alcohol ads tempt more kids to drink
Ads influence our drinking binges

2008
Alcohol ads increase in areas with more Hispanic children
Why Big Alcohol Can't Police Itself: A Review of Advertising Self-Regulation in the Distilled Spirits Industry,
Intoxicating Brands: Alcohol Advertising and Youth
CAMY Study: Youth are swimming in ads (link to study)
Beer makers increasingly turning to viral ads
Advertising, Alcohol And Adolescents
Learning How To Say 'No' To Alcohol Advertising And Peer Pressure ...
Drugs and Alcohol and Your Kids' Music
Kids group: End Super Bowl beer ads
The Clock's Running-Out On Super Bowl Beer Ads

2007
Study: Kids See Fewer Alcohol Ads
Alcohol Industry Reforms Make Slight Progress in Reducing Youth Exposure to Alcohol Advertising
Youth Exposure to Alcohol Ads in Magazines Drops
Report: Alcohol Companies Stingy With Responsibility Ad Dollars
CAMY Releases Study on Alcohol Advertising
Liquor Maker Ups the Ante a Bit in Discouraging Young Drinkers
Link between alcohol advertising and consumption in minors (Rand PR; abstract)
Spirits Council tracks ads, keeps distillers on their toes
Critics pound Spykes, a teen-tuned alcoholic drink
Surgeon General Calls for Alcohol Ad Retreat
Clever marketing of beer is what's on tap
Beer ads broken deconstructed by media literacy expert
Alcohol Industry Watchdog Asks Bud to Exit Super Bowl; Beer Ads Dominate Broadcast, Could Exploit Forty Million Kids
Alcohol Ads Possibly Targeting Children
Georgetown study finds sharp increase in youth-targeted alcohol ads

2006
More Alcohol Ads on TV and Underage Youth Are Seeing It; Booze Ads Swell on Cable
Study: Disclosure Of Advertising Tactics Reduces Odds Kids Will Drink
Alcohol ads run on youth-oriented radio  (full study)
Teens study alcohol advertising
Alcohol Industry Does Not Target Youths, Study Finds
The Booze Tube: Spirits Marketers Pour Big Bucks Into TV
Exposure of African-American Youth to Alcohol Advertising
Alcohol Ads in Magazines Reaching Fewer Underage Youth (full report)
Alcopops - cute, boozy and pitched to teenage girls
New Study Finds That Rap Music May Drive Some To Drink
Beer ads targeting Hispanics spur backlash
Cutting Ads, Raising Taxes Lowers Youth Drinking
Alcohol Ads Add to the problem
Study: alcohol ads target youth
Youngsters Enjoy Beer Ads, Arousing Industry's Critics
Super Bowl Booze Ads Target Kids
Inside the marketing machine
Study: Ads, youth drinking linked
Who picks your poison?
Alcohol ads boost drinking among young: study; marketers respond
Drink Up: Alcohol Advertisers Recruit Young Drinkers

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This page updated: 06/16/2009