Lesson plans:  recently added links in red
(note; go back to the MLC website to locate advertising  esson plans about alcohol, tobacco, diet, drug, and food)


Lesson plans are listed alphabetically: if you know the title, or subject, click the letter below to jump to the list
A     B     C      D     E      H     I     J     L     M     P     R     S     T    U     W     Y




A
 
Ad Dissection 101: Exposing Media Manipulation
  Ad Smart (Fabulous food; In the name of fashion; Famous faces; Promotional programs; My own ad)
 
Ad Smarts- A Media Literacy Curriculum
 
AdText-interdiscplinary curriculum
 
Advertising
  Advertising & Media Literacy (Web Quest) 
  Advertising Analysis Lesson Plan
 
 
Advertising Awareness: Who Is the Target Audience ?  /How & Why Do Advertisers Advertise?
  Advertising Awareness for ESOL Learners (KQED)
  Advertising: Don't Buy Everything You Hear

 
Advertising Techniques & Target Audiences Used In Commercials
  Advertising Units
  Affluenza Teacher' Guide (PBS)
  Analyzing An Advertising Campaign
 
Analyzing Commonly Used Advertising Techniques
 
Analyzing Persuasive Techniques in Advertising (Grade 12, McDougal-Littell)   
 
Analyzing Production Techniques in Advertising (Grade 12, McDougal-Littell)
  Analyzing the Ad (KQED)
 
Analyzing TV & Magazine Advertisements
(grade 4)

B
  Banner Ads
  Branding of America
  Buy Me That: Kids & Advertising
(includes link to streaming ad)
 
Buy Now

C
 
Creating Student Advertising
  Critical Consumerism
 
Critical Media Literacy: Commercial Advertising (Read, Write, Think)
 
Critically Studying Advertisements handout

D

 
Deception & Advertising 
  
Digital AdWise (UK)
  
Don't Buy It (PBS)
  Do You Know Why You Bought That? (8th Grade, WebQuest)

E
  
Evaluating Ads (
McDougal-Littell/Houghton-Mifflin)
  Evaluating Bias in Advertisements (WebQuest)
 
Examining Aspects of Images (Guiding Questions for Media Images)
 
Exploiting Advertising (10th grade)
 
Exploring Values and Meaning in Advertising

H
 
How Advertisers Help Consumers Part with their money
 
Identifying and Understanding the Fallacies Used in Advertising (Read, Write, Think)

I

  The Influence of Advertising -(Practical Money Skills)

J

  Just Do It (Advertising & Media)
(grade 8)

L
  Learning to be critical of commercials
(grade K-2)

M
   Made you look:  You're It, You're the bull's eye
  Media analysis assignment (HS)
  Media Literacy: The Power of the Image, A TV Commercial WebQuest

P
  Persuasion and Advertising (9th grade)
  Persuasive Writing (grade 6-12)
  Play Ad-dict

R
  Read Ads: Taking A Closer Look (Critical Viewing)  
 
Reading Critically: Ads and Unsolicited Mail

S
  Simulating An Ad Agency

T
  Toy Ad Tricks (Consumer Reports)

U

  Understanding the Basics of Advertising (McDougal-Littell/Houghton-Mifflin)

W

 
Web Quest: Advertising 101
 
Why Do I Want All This Stuff?

Y
 
You're Under the Influence 
  You Want Me To Sell What? The Many forms of Ads (grades 3-5)