Recommended Readings/Texts: 

Political Campaigns & Political Advertising: A Media Literacy Guide

Picture Perfect: Life in The Age of the Photo Op (2008)

Inside the Presidential Debates (2008)

Campaign Advertising and American Democracy (2007)

UnSpun Finding Facts in a World of Disinformation (2007)

If Kids Could Vote: Children, Democracy, and the Media (2007)

Media Politics: A Citizen’s Guide (2006)

Political Manipulation: The World of Spin (2006) Grades 6-8
Heinemann Library, Influence & Persuasion Series

Campaigning for Hearts and Minds: How Emotional Appeals in Political Ads Work (2006)

Mudslingers The Top 25 Negative Political Campaigns of All Time
Countdown from No. 25 to No. 1 (2006)

Lights, Camera, Campaign!: Media, Politics, and Political Advertising (2004)

Media and Politics In America: A Reference Handbook  (2003)

The Nightly News Nightmare: Network Television's Coverage of U. S. Presidential Elections, 1988-2000 (2003)

The Interplay of Influence: News, Advertising, Politics and the Mass Media
(2001)

Videostyle in Presidential Campaigns : Style and Content of Televised Political Advertising (2000)

Everything You Think You Know About Politics..And Why You're Wrong  (2000)

The Press and American Politics  The New Mediator (3rd Ed, 2000)

The Image-Is-Everything Presidency (Dilemmas in American Leadership, 1999)

Poison Politics: Are Negative Campaigns Destroying Democracy?
(1997) read excerpt here

Packaging the Presidency: A History & Criticism of  Presidential  Campaign Advertising 3rd Ed 1996

Going Negative: How Political Advertisements Shrink & Polarize The Electorate 
(1995) read excerpt here

In "Media" Res: Readings In Mass Media & American Politics (1995)