TABLE OF CONTENTS

 

Background/
Introduction/
Standards


Key Quotes 

Objectives/
Preparing Students


Critical Inquiry

Media Literacy

Teaching Suggestion
(NCSS)

Links to Other
Lesson Plans

Links to Candidates
Websites/Streams


NEW
Ad Watch Columns
(evaluating spots 
for accuracy)


Past Campaign Ads


In The News
(news stories to read/access/download)
 

Links to Campaign/Election
news resources


Election sites for
Teachers and students


Web Resources

Recommended Texts

Recommended
Videos
 
 
 


 

 


 

 

 

 

 

 

 

The Role of Media in Elections: 
Helping Students Understand Media's Influence

by Frank Baker, media educator
(Workshops available; contact me)

©2004

Links to Other Political Ad/Media Lesson Plans 
URL for this page  http://www.frankwbaker.com/opalpws.htm


Student Activities:
                Compare & contrast magazine covers/ Compare & Contrast 2

                           The 30 Second Campaign (Upfront/NYT)

Lesson plan title Grade Source
Active Citizenship:
Judging Propaganda
3-8 KidsVoting.org
Ad Nauseam: Exploring the Role of Special-Interest Groups in Campaign Advertisements 6-12 New York Times
Analysis of Campaign Advertising  (page 7) MS-HS Washington Post NIE
Analyzing Campaign Ads (worksheet) MS-HS Nebraska Unicameral
Analyzing Media-Political Ads 10 ClassZone  McDougal Littell
Analyzing Political Advertising 12 UTOPIA, UT-Austin
Analyzing Political TV Advertising HS Organization of American Historians
A Race To Watch:
Campaign 2008, The Role Of Technology and the Internet
9-12 PBS Newshour
Art, Advertising & Propaganda 9-12 PBS
(How Art Made the World, 2006)
Be Ad Smart: Understanding Political Advertising 3-6, 6-8 Scholastic
By the People: Analyzing Political Ads HS PBS (By The People, Election 2004)
Campaign Ad Critique 6-12 Education World

Campaign Ads 2008:
Storyboarding Ads
Types of Ads
Strategies for Ads
Historic Ads

6-12 C-SPAN Classroom
(this resource appears to be taken down, but look for other resources to be added)
Campaign Advertising MS-HS Youth Leadership Initiative,
UVA Center for Politics
Campaign Advertising:
Selling the Candidate

(page 7)
MS-HS Student Voices
Campaign Finance Reform HS PBS (NOW)
Developing Critical Analysis MS-HS The Living Room Candidate
Dissect An Ad MS-HS PBS
Election 2008
Campaign Advertising
MS-HS Cyberbee.com
Explore Political Advertising 6-12 Classroom Law Project 2004
Eye of the Beholder: A Media Literacy Activity 9-12 Education World
Fighting The Horse Race: Creating Ads Which
Explore 2008 Presidential Candidates & Issues
MS-HS Media Literacy Clearinghouse Inc.

How are Political Commercials Manipulated to Influence?

6th The Dog At My Homework/PBS
Is That A Fact? 3-8 Scholastic (2008)
It's An Ad Eats Ad World 6-12 New York Times
The Language of Politics 9-12 Assignment Media Literacy
Media And Elections 12 University of Texas
Media Construction of Presidential Campaigns MS-HS Project LookSharp
Media Images of the President: Web Quest Secondary; College Appalachian State University
MEDIASCOPE:
Political TV Ad
MS-HS HRW: Elements of Literature
The People's Choice: Digital Imagery and the Art of Persuasion MS-HS Southwest Educational Development Laboratory
Playing On Emotions: Focus on Political Ads Featuring Children MS-HS The Living Room Candidate
Political Advertising
Student Voices:
Candidates In Their Own Words Unit 3 Option 2 
(pages 5-7)
HS Annenberg Public Policy Center
(2005)
Political Ads In Historical Context MS HS The Living Room Candidate
Political Ads: Leading or Misleading Voters? HS PBS
Political Advertising:
Be Prepared
NA Philadelphia Inquirer
Political Advertisements 3-12 Election Co-nnection
Political Commercials:
Leading or Misleading Voters
HS PBS Newshour Extra
Political TV Advertisement Project 9th-12th 2011, Curriki
Presidential Election:
Making TV news
HS Teachable Moment
Propaganda Techniques in Literature and Online Political Ads 9-12 Read, Write, Think
Ready to Vote:
Look Out
MS-HS Knowitall.org (SC ETV)
Lesson Plan 
on Political Ads
5-12 Scholastic Magazine
Questions for Analyzing Ads 6-12 C-Span
Road to the White House:
Understanding Pres. Elections
HS Students for Educated Democracy;
US Hispanic Leadership Institute
Selling Candidates: 7th, 8th grade, Campaign Ad Unit 7-8 ACME, Vermont
Selling of A Candidate: Political Advertising at its Worst and Best Secondary University of Houston
Ten Ways to Write about Election Time Secondary National Council for Teachers of English (NCTE)
The 2004 Election: Kids Can Make A Difference Elementary-
Middle
Instructor Magazine
Understanding The Language Of Political Ads MS-HS The Living Room Candidate
 
Use Editorial Cartoons to Teach About Elections Past and Present MS-HS Education World
Using Political Propaganda During Elections  9-12 Congresslink.org
View Smart To Vote Smart MS, HS Cable TV Industry
What Makes An Effective Ad? MS,HS The Living Room Candidate
Winning Campaigns-2008 6-8 Scholastic
 

Site Updated on: 01/04/2012