TABLE OF CONTENTS

 



Topic #1
TV Program Ratings
Introduction


What is a rating/share?

Math Activity One


One Week's Ratings  

Math Activity Two  

Syndicated Programming

Sample Ratings Page

Sweeps

What Do Ratings Represent

Math Activity Three

30 Sec. Ad Costs

Math Activities 4 & 5

Accuracy & Ratings

Market Sizes

Math Activity Six

Articles About Ratings

Related Media Math Lesson Plans
 


 

 


 

 

 

 

 

 

 

wpe2.jpg (3977 bytes)Math In The Media wpe1.jpg (4219 bytes)


Math Activity


Using the figure (1) rating point is equal to 1 million, 55 thousand TV homes: have students look at the chart of top TV shows for this week, found at http://www.usatoday.com/life/enter/tv/nielsen.htm

  (NOTE: The chart below has been customized so that students can calculate the answers.)

They should be able to MULTIPLY the rating for a specific show BY 1, 055,000 to come up with the total number of viewing households for a particular show. (NOTE: Households can contain more than one person, so actual number of viewers is not known)

Nielsen Media Research Top 20     Week of June 16 - June 23, 2002 
Rank Program Name Network Day Time Rating Share Households       
1 CSI CBS 9:00PM
Thu
9.8 18.0 _______________
2 EVERYBODY LOVES RAYMOND CBS 9:00PM
Mon
8.9 15.0 _________________
3 48 HOURS-MONDAY CBS 10:00PM
Mon
8.8 15.0 _________________
4 BECKER CBS 9:30PM
Mon
8.0 13.0 _________________
5 LAW AND ORDER NBC 10:00PM
Wed
7.7 13.0 _________________
6 60 MINUTES CBS 7:00PM
Sun
7.5 16.0 _________________
7 LAW AND ORDER:SVU NBC 10:00PM
Fri
7.1 13.0 _________________
8 DATELINE NBC-TUE NBC 10:00PM
Tue
6.9 12.0 __________________
9 PRICE IS RIGHT: US MARINE(S) CBS 8:00PM
Thu
6.9 14.0 __________________
10 KING OF QUEENS CBS 8:00PM
Mon
6.8 13.0 __________________
11 PRIMETIME THURSDAY ABC 10:00PM
Thu
6.7 12.0 _________________
12 YES, DEAR CBS 8:30PM
Mon
6.7 12.0 _________________
13 DOG EAT DOG NBC 9:00PM
Mon
6.4 11.0 _________________
14 JAG CBS 8:00PM
Tue
6.4 12.0 _________________
15 AMERICAN IDOL-TUESDAY FOX 9:00PM
Tue
6.2 11.0 _________________
16 DATELINE FRI NBC 8:00PM
Fri
6.2 13.0 _________________
17 LAW AND ORDER:CRIM INTENT NBC 9:00PM
Sun
6.2 11.0 _________________
18 60 MINUTES II CBS 8:00PM
Wed
6.1 12.0 _________________
19 CBS WEDNESDAY MOVIE CBS 9:00PM
Wed
6.1 11.0 _________________
20 FRIENDS NBC 8:00PM
Thu
6.0 12.0 _________________






Site updated on:  02/12/2009