SHORT BIO
Frank W. Baker is a graduate of the University of Georgia (ABJ, Journalism). He worked
in television news from 1977 to 1986, at stations in South Carolina, Maryland and Florida. 
In 1987, he joined the Orange County (Orlando, FL) Public School System as an administrator in 
the areas of Instructional TV/Distance Education. While there, he collaborated with both 
Time Warner Cable and The Orlando Sentinel (NIE) to bring media literacy education to teachers and 
students in the nation’s 16th largest school district. (See 1995 article from Orlando Sentinel; 
1996 article from Cable In The Classroom magazine.) Upon returning to South Carolina in 1997, 
he taught a college level media literacy course for educators and developed a nationally recognized 
media literacy resource website. His 1999 content analysis of all 50 state's teaching standards 
revealed that almost all states standards include "elements of media literacy." He is past president 
of the National Association for Media Literacy Education (formerly The Alliance For A Media Literate
America) and past vice-president of the National Telemedia Council (NTC). He is a frequent presenter
at schools and conferences across the  United States. He has presented at the national conferences
of the International Reading Association, The National Middle Schools Assn., and the National Council of
Teachers of English. Frank worked for South Carolina ETV (PBS network), from February 1998-mid June 2003. 
He has assisted the SC State Department of Education's English Language Arts team in revising the state
teaching standards to include elements of media literacy. Portions of his film study guide to the classic 
"To Kill A Mockingbird" have been published in Australian SCREEN EDUCATION. He served on the National
Council for Teachers of English "Commission on Media" from 2005-2008. His first book, "Coming Distractions:
Questioning Movies," was published in January 2007 by Capstone Press. In June 2007, Frank's work was
recognized by the National PTA and the National Cable TV Assn. with the national "Leaders In Learning" award.
He contributed a lesson plan to the NCTE text: Lesson Plans for Creating Media-Rich Classrooms  
His second book, "Political Campaigns & Political Advertising: A Media Literacy Guide"  was published
June 30, 2009 by Greenwood Press. Currently, he is an educational consultant.