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Deconstructing Alcohol Ads
Want to help your students better understand how to read advertisements?
There are a number of excellent resources in this
document I created for the SC State Department of Education (see category
ADVERTISING)
7 Myths Alcohol Advertisers Want You to Believe
Techniques
of Persuasion
Other Questions To Ask About Alcohol Ads
Deconstructing
An Alcohol Ad (pdf, 4 pages)
A
Primer on Analyzing Television Commercials (Alcohol Ads)
Alcohol
Propaganda: Analyzing & Countering Alcohol Industry Ads (pdf, 8 pages)
This page updated:
04/21/2011
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