Media Literacy: Links to Advertising Sites

     Items in red are newest additions to this page.
     (NOTE: if you come across a broken link please email me fbaker1346@aol.com and I will attempt
      to determine if the source is available somewhere else)

Ad*Acess Project (Duke University)

AdAge -- The Advertising Century

Ad Council- retrospective

Ad Decoder
Ad Dissection 101
Ad Dissection 101
Ad Factor (3 stages of the advertising process)

Ad Flip-World's Largest Print Archive
AdForum.com

Ad Icons Top Ten Ad Icons

Ad It Up (teaching approach)

Adjab (blog)

Admongo.gov

(FTC)

Adproofing Your Kids (parent blog)

AdReview (streaming; critiques)

Ad Speak

(see also AdSpeak Glossary)

AdViews: A Digital Archive of Vintage Television Commercials

Ad Workers
Ads.com

Ads: Why We Buy, What We Buy (see page 8 )

The Advert Channel (UK)

advertisementave.com (streaming ads)

Advertising (UK) resources

Advertising (good page for resources & links)

Advertising and Image

Advertising Claims & Schemes

Advertising Dissection & Analysis (one page handout)

Advertising Glossary

Advertising Images of Girls and Women

Advertising Jingles

Advertising Savvy
Advertising Techniques

Advertising Terminology

Advertising World

Advertising's 15 Basic Appeals -- Jib Fowles

Advertolog (huge database of print/video ads)

Adwatch.tv (Ads from Britain)

Age of Reason -marketing to teens
AIDA (Attention, Interest, Desire, Action) Explained
American Advertising-A Brief History (History Matters)

American Advertising Federation

American Brandstand

American Museum of Advertising

Analyzing Ads (questions)
Analyzing Ads and Commercials

Analyzing Advertising Images

Analyzing Persuasion In Media Messages (HRW)

Analyzing Persuasive Techniques in Advertising (McDougal Littell/Houghton Mifflin)

The Battle for Your Mind

Campaign for Commercial Free Childhood

Center for Media Research

Checklist for Analyzing Print Ads

Color & Meaning in advertising

Commercial Alert

Commercial Archive

Commercial Closet

CommercialsIHate.com

Common Advertising Strategies (CML)

Concerned Children's Advertisers

CreatAbiliTOYS!--The Museum of Advertising Icons

Creating Meaning in Images: A Discussion of Judith Williamson's Decoding Advertisements

Deadly Persuasion (Jean Kilbourne's book site)

Deceptive Car Dealer Ads and Activities - Pervasive As Ever

Deciphering Advertisements

Deconstructing an Advertisement

Deconstructing Print Ads (MEF)

Deconstruction Gallery (NMMLP)

Detecting Advertising Techniques

Determining Meaning: Analyzing Advertising in Print,

Diet Advertising

Dig deeper: what to look for in a TV ad

Digital AdWise (UK)

Dissecting Advertisements

Dissecting Layout: Analyzing Advertising in Print

Don't Buy It: Get Media Smart! (PBS) Educator Guide

Emergence of Advertising in America Library of Congress

Examining Aspects of Images (Guiding Questions for Media Images)

The Future of Advertising

How to analyze an ad

How to Read An Ad

How to Read an Ad (powerpoint)

How to Read A Gender Ad

Images of Men & Boys in Advertising

It's An Ad! Critical Thinking Skills for Media Literate Kids

Language of Ad Claims- Jeffrey Schrank

Language of Advertising
Language of Advertising

Making Sense of Advertisements

Marketing To Teens (USA Today)

Marketing to Tweens & Teens (July 2004)

Mediacs- Building Media Savvy Kids

Media Literacy: Advertising Techniques

Media Literacy, Visual Syntax and Magazine Advertisements
Media Smart (UK)

Memorable Advertising Slogans

Mental Engineering-Deconstructing TV Commericals

Money Sense for your children: The pressures of advertising

Most Common Adjectives and Verbs in Advertising

Most Persuasive Words in Advertising

Most Frequently Used Words In Advertising

The New Hucksterism (Business Week)

Neuromarketing Research: Playing With Your Mind

Persuasion Analysis by Hugh Rank

Positive/Negative Images in Ads

A Primer on Analyzing Television Commercials

Print Advertisement Analysis Worksheet

Product Placement Hall-of-Fame

Public Service Announcements (PSAs) That Made A Difference

Reading Advertisements (Newsweek)

Reading An Advertisement

Questioning Advertisements

Questions for Analyzing Ads

Questions for Analyzing An Advertisement

Questions to Ask Of An Advertisement

Red in Advertising
Seven Visual Elements of Art Used In Ads
Sixty Years of Television Advertising

Stereotypes of Women Persist in Ads

Teaching Advertising with Youtube Videos
Teen identity and marketing: constructing cool
Teens vs. The Media: Teen Image and Advertising

Television Advertising: Defining the Persuasive Techniques

Television Commercials- comprehensive site of links

Top Ad Campaigns of the 20th Century

Top 10 Ad Jingles

Transit Advertising Gallery

Truth in Advertising (handout)

Twelve Kinds of Ads In The World
Understanding advertising: Decoding an ad's appeals
Understanding Auto Ads

USATV Ads (museum and store)

Wacky Warning Labels

Warning advertising may be hazardous to your health:
ads pose a threat to physical, emotional, social, and cultural well-being
Webquest: Advertising in the 1950s

Webquests ( a collection of web sites)

Women's Bodies In Sports ads

Writing An Evaluation of an Advertisement