Lesson plans: recently
added links in red
(note; go back to the MLC website to locate
advertising lesson plans about alcohol, tobacco, diet, drug, food, politics
and more;
if any link appears to be broken, please
send me an email about it)
Lesson plans are listed alphabetically:
A
Ad Dissection 101: Exposing Media Manipulation
Admongo:
teacher materials; lesson plans
Ad Smart (Fabulous
food; In the name of fashion; Famous faces;
Promotional programs; My own ad)
Ad
Smarts-
A Media Literacy Curriculum
Ads: Reading and Writing Them
AdText-interdiscplinary
curriculum
Advertising
Advertising
(Australia blog)
Advertising & Media Literacy (Web Quest)
Advertising Analysis Assignment
Advertising Analysis Lesson Plan
Advertising
Awareness:
Who Is
the Target Audience ?
/How &
Why Do Advertisers Advertise?
Advertising Awareness for ESOL Learners (KQED)
Advertising: Don't Buy Everything You Hear
Advertising Techniques & Target Audiences Used In
Commercials
Advertising Units
Affluenza Teacher' Guide
(PBS)
AIDA And Commercials (NAA: High Five
Curriculum)
Analyzing Advertisements
(Read Write Think)
Analyzing An Advertising Campaign
Analyzing Commonly Used Advertising Techniques
Analyzing Persuasive Techniques in Advertising (Grade 12, McDougal-Littell)
Analyzing Production Techniques in
Advertising (Grade 12, McDougal-Littell)
Analyzing the Ad
(KQED)
Analyzing TV & Magazine Advertisements
(grade 4)
B
Banner Ads
Branding of America
Buy
Me That: Kids & Advertising (includes link to streaming ad)
Buy Now
C
Creating Student Advertising
Critical Consumerism
Critical Media Literacy: Commercial Advertising (Read,
Write, Think)
Critically Studying Advertisements
handout
D
Deception & Advertising
Digital AdWise
(UK)
Don't Buy It
(PBS)
Do You Know Why You Bought That? (8th Grade, WebQuest)
E
Evaluating Ads
(McDougal-Littell/Houghton-Mifflin)
Evaluating Bias in Advertisements (WebQuest)
Examining Aspects of Images
(Guiding Questions for Media Images)
Exploiting Advertising
(10th grade)
Exploring Values and Meaning in
Advertising
H
How Advertisers Help Consumers
Part with their money
Identifying and Understanding the
Fallacies Used in Advertising
(Read,
Write, Think)
I
The Influence of Advertising
-(Practical Money Skills)
J
Just Do It (Advertising & Media) (grade
8)
L
Learning to be critical of commercials
(grade K-2)
M
Made you look: You're It, You're the bull's eye
Media analysis assignment
(HS)
Media Literacy:
The Power of the Image, A TV Commercial WebQuest
O
On
The Market: Thinking Critically About Advertising
(NYT)
P
Persuasion and Advertising (9th grade)
Persuasive Writing (grade 6-12)
Play Ad-dict
R
Read Ads: Taking A
Closer Look (Critical Viewing)
Reading Critically: Ads and
Unsolicited Mail
S
Simulating An Ad Agency
T
Toy Ad Tricks
(Consumer Reports)
U
Understanding the Basics of
Advertising
(McDougal-Littell/Houghton-Mifflin)
W
Web
Quest: Advertising 101
Why Do I Want All This Stuff?
Y
You're Under the Influence
You Want Me To Sell What? The Many forms of Ads
(grades 3-5)
